November 08, 2009
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   Interview - Jattinn Kochhar

Mr. Jattinn Kochhar  Mr. Jattinn Kochhar 
 Fashion Designer 
 M/s Jattinn Kochhar

Jattinn Kochhar

Aquarian by birth, world famous fashion designer Jattinn Kochhar was born in 1972 at New Delhi, India. He entered the field without any formal training at the age of 19 and launched his very first label a foray in club wear line, way back in 1991.With creativity flowing in his veins, he certainly considers it to be his biggest of assets, bestowed by Almighty.

His ability to amalgamate soulful Indian heritage with true urban influences has been the very cornerstone of his design philosophy and ideology. Keeping in mind the urban lifestyle adapted by his clients, he enjoys designing simple, practical lines, both for men and women, who dress either casually or formally, donning accessories to match. He works mainly on 4 different lines-Junior, Office wear, Pret line and Eveningwear

Jattinn also has to his credit several popular television shows such as Khoobsurat, Fashion Square, The India Show etc., as a guest anchor or otherwise offering his expertise in terms of conceptualizing and styling that has stood in his good stead. Besides television, Jattinn also did a short stint over the radio.

His contribution in academic terms has also won him laurels. Jattinn headed the premier National Institute of Fashion Design (NIFD) as its Director General during academic session 2000-2001. He has also been conducting workshops on various aspects of fashion at some of the best fashion institutes across the country.

Multifaceted Jattinn has also been active fashion and lifestyle columnist and his articles have appeared in some of the leading fashion and lifestyles publications such as The Hindustan Times, The Times Of India, Indian Express, H.T Persona, Just Teens, Dainik Hindustan, Dainik Bhasker, Femina, New Women, Teens-Today, 4th D Woman, Ah Zindagi etc.

With a string of awards under his belt like Lycra Designing Partner 2005-06, Dorian Yates charitable award 1999, Indian Institute of Technology Appreciation Award 1997, Jattinn also has a host of clients such as Loreal, Carvico S.P.A Italy, Invista Lycra, Australian Wool Innovation, Sahara Television Network etc., to name a few.

On Face2Face this week, Fibre2Fashion presents leading fashion designer of the world - Jattinn Kochhar.

fibre2fashion:

When & what led you to discover your spirit of a fashion designer?

Mr. Jattinn Kochhar

It was after my tenth board exams when my inherent passion grew stronger to make my surrounding, people, places more pleasing to my eyes.

 
fibre2fashion:

What is the thought process to fashion the pieces into the innovative creations?

Mr. Jattinn Kochhar

Well, there is no fixed thought process. Each time it is like being born again.

 
fibre2fashion:

How long does it take you to make a collection, from your first idea to the show?

Mr. Jattinn Kochhar

Again, as it is known, ideas are not time bounded, so no fixed timing for that!
A collection can take 10 days to 8 months or even pretty long epoch like 4 years or so.

 
fibre2fashion:

What's your favorite era of fashion?

Mr. Jattinn Kochhar

20’s, 60’s and the British Raj era

 
fibre2fashion:

As you certainly pay attention to women’s fashion, do you have any preferences?

Mr. Jattinn Kochhar

Well for that -Urban, fuss-free, contemporary, very wearable, fine knits, perfect fit and appropriately accessorized are the key words that come to my mind.

 
fibre2fashion:

Did you ever bestow your artistic hand on the world of children wear?

Mr. Jattinn Kochhar

Very often, I have created custom made formal as well as really cool & edgy clothes for little kids. I really enjoy designing clothes for my three and a half year old son. He is one of my biggest critics.

 
fibre2fashion:

What impact, of the intruding overseas fashion labels, would you forecast on Indian fashion market?

Mr. Jattinn Kochhar

Indian economy and the Indian fashion scenario is going through very exciting times these days, but one thing is clear for sure that only the worthy will survive. One of the biggest plus point we have as the Indian designers is that we understand the Indian sensibilities in terms of our social conditioning, Indian sizing, skin tones and the specific needs that an Indian consumer has.

 
fibre2fashion:

What tips would you give to a budding fashion designer?

Mr. Jattinn Kochhar

Along with a creative mind, your communication skills also have to be excellent. Your awareness regarding the current social scenario, political scenario, entertainment, technology and history have to be up to date as all this information would be vital for you to get your inspiration, to create your individual style.
In simple words -Read the newspaper everyday.

 

Fibre2fashion extends heartiest thanks to Jattinn Kochhar for his valuable comments and precious time sharing his views at Face2Face.

- www.fibre2fashion.com
Published on : 16 Oct 2006
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