Source:
The Stitch Times
'1153 Exhibitors from 21 Countries Throng to HKFW to
Lure Business Visitors'
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The
Hong Kong Fashion Week, a source of inspiration for Spring/Summer'09 and
beyond, swung into action as the VIPs gathered to unveil the business event,
which is increasingly seen as most attractive hub of sourcing in this part of
the world. The event was heralded on 8 July 2008 by four stylish models parading in the
evening gowns while a trio of musicians made mellow music. Vincent Fang, JP, Chairman
of the HKTDC Garment Advisory Committee, welcomed the Guest of Honour Mrs.
Lynn Tsang, wife of the Financial Secretary of the Government of the HKSAR
and other guests including key fashion industry figures from Hong Kong and
abroad.
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Welcoming
1153 exhibitors from 21 countries and regions and group pavilions from the
Chinese mainland, India, Japan, Korea, Macau, Malaysia and Taiwan, Fang said, "There
are designer brands from Hong Kong, Italy, Japan and the Netherlands. Together
they make Hong Kong Fashion Week a global sourcing hub in Asia for
international buyers." He said that while the sluggish US economy has
inevitably affected the industry, Hong Kong garment companies are experienced,
resilient and blessed with flexibility of response to changing market
conditions. He also underscored the encouraging growth in exports to emerging
markets such as Argentina, Czech Republic, Indonesia, Malaysia, Russia and
Turkey.
The
presence of such a large number of exhibitors from so many countries only
corroborated the statement that Hong Kong Fashion Week is indeed region's most
vital sourcing opportunity. In fact, the future of fashion is illuminated by
the exhibitors' collections, fashion shows, presentations by renowned trend
forecasters like Carlin International, Peclers Paris and WGSN and a Trend
Display. Other highlights of the event included seminars by Australian Wool
Innovation Ltd., the Hong Kong Apparel Society and Italian Trade Commission,
giving important industry insights.
In
keeping up with the demand of the business visitors, the fair authorities have
added a new zone, Fabrics & Yarns Zone, which showcased the fabrics
including cotton, yarns, embroidery, linen, wool etc. offering a wealth of
fabric choices. The other zones, introduced by the fair authorities earlier,
however, continued to find place in the fair.
It may be recalled that the concept of Zones was
introduced in 2007, which made the visit more organized for the business visitors,
who could locate whatever was their requirement from the concerned zones. For
example, Emporium de Mode featured some very striking collections from design
houses which projected originality and creativity and brought buyers of quality
garments of outstanding design; Spice Area offers the complete fashion picture
for Spring/Summer, including the trendiest accessories, handbags, shoes and
other must haves for the season; the Infant and Children's Wear zone brought
out the newest looks for the junior set, from babies through toddlers to older
children and catered to a booming market sector.
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