In US, the trend for strings is fading out, and panties and briefs covering the hips with wide cuts are in fad. Seductive lingerie's in hues of blue, pink cream blue, rose tones, white, and mint green occupy the color palette. Skin tones are also more prevalent. Geometric patterns in pastel shades, and squiggles are featuring in intimate apparel designs. Shine and metallic accents give an appealing look to the geometrics. Briefs possess a resemblance of the 40's with the slit up side seams, glued edges and laser etchings.

Wearing camisoles and corsets in public is now considered as 'clubwear lingerie' and is making its way ahead. One more way of displaying lingerie in public is the use of bows and tassels on the apparels worn effectively with low rider jeans. These types of intimate wears are available for a higher price in the market and are currently sought by most of the American women. Apart from the normal straps, fur, and sequence seen in lingerie's now a days, there is a need for creativity in its designing. Baby dolls, camisoles and boy shorts are in vogue with pastel shades taking the lead in colors. The current trends are sure to spark excitement in the minds of women.

Intimate apparels are growing fast, but it takes the right approach to stay in the swim. Customers of this era are not impressed by merely a 'sexy' appearance of the intimate wears. What satisfies them is 'sexy lingerie with a touch of class. This is a product that any woman enjoys purchasing, regardless of her age and vital stats. Intimate wears does not discriminate, and gives a 'feel-good' purchase feeling to every woman.

References:

1)       http://www.bizjournals.com

2)       http://www.ezilon.com/

3)       http://www.articlesbase.com

4)       http://www.free-press-release.com