Note
- Project profile is calculated
based on approximately eight weight/gram of regular sanitary napkin and also
based on China make machine.
- Land & building
cost is considered in the project. However, in many cases, if project is
implemented in existing infrastructure, the same may not be applicable.
- Capital subsidy schemes are not
considered while calculating the profit.
- Conversion cost is Rs. 0.19 per
piece.
Conclusion
At
present the production of about 900 mn pieces are manufactured in India and
rest are imported. Total women in the age group of 15 - 54 years in India are
about 300 mn. Total menstrual periods/year is 13 that last for 4 - 8 days and
an average of 3pieces/day is used. Then consumption would be 58, 500 mn
pieces/year. Present consumption is 2,659 mn pcs, i.e., 4.5% penetration while
in Europe and USA it is well above 73 to 92%. Hence a growth rate well above 18
to 20% is expected in India. The Indian market is quite huge and as per reports
available only 35% of India's requirement is manufactured in India, as of now.
A huge market, great potential and excellent profit margin is envisaged in
manufacturing of sanitary napkins in India.
Acknowledgement
The
authors acknowledge with thanks the Director and Management of MANTRA for
giving permission to publish the paper.
About
the Authors
The
authors are with the Man Made Textiles Research Association (MANTRA) Surat,
Gujarat.
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