Exclusive weaving centers are set by the Government to patronize this age old craft. Researches are undertaken about the traditional patterns used by many generations, and are revived. Regardless of all these initiatives, the future of the silk industry is vague. Practices of fobbing the customers with saris woven with chemical zaris flooding the market with low cost saris are followed which poses a threat to the real craftsmen. These saris are sold in the market under the label Kanchipuram saris which is likely to damage the goodwill of the original saris. Price of raw silk has increased by 60% during the recent months, while the zari cost has soared up to 200%.

The industry requires diversification to add value added products to go with the consumers changing attitudes. Pure inland silk production should be undertaken, and raw silk should be imported through authorized Government channels with minimum custom duty. Furthermore, zari should be distributed at subsidized rates to the weavers.

Kanchipuram silk is valued for its elegance, durability, and sheen. No wonder, this is the most preferred fabric among women all over the world. By taking appropriate actions, the centurys old traditional craft can be rejuvenated, helping the livelihood of thousands of craftsmen.

References:

1. http://www.kanchipuramsarees.com/about.htm
2. http://tamilelibrary.org
3. http://www.thehindu.com