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Mass Customization of Fashion Apparel
By  : Samrat Som 

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The first ever International Conference on "Steering Mature Business: A Leadership Challenge to Textile Industry" held on October 3rd and 4th in Ahmedabad, in the once so called Manchester of the East. There were over 200 plus industry leaders and stakeholders from the textile industry present on the occasion. The conference has been organised by Fibre2fashion, the leading global B2B website for the textile, apparel and fashion industry in association with Ahmedabad Management Association; a pioneer in the management movement.


Mr. Samrat Som; Creative Director, Louis Philippe brand, Madura Garments delved on the subject of "Mass Customization of Fashion Apparel". He took the spellbound participants right through from the days of evolution of fashion in 1845 in France and how slowly fashion evolved in to mass customization from 1845 onwards to current times.


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 Published On :  Monday, November 02, 2009

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