Presence of Indian retailers through
various formats:
Future Group: Pantaloons, Big Bazaar, Food
Bazaar, Central, Home Town, Fashion Station, eZone, Planet Sports, Ethnicity
RPG Group: Spencer's, Spencer's Hyper, Music
World, Books and Beyond
Tata Trent: Westside, Fashion Yatra,
Landmark, Star India Bazaar (Tesco)
Bharti Retail: Easyday, Easyday market TM,
Bharti Walmart
K Raheja Group: Shoppers Stop, HyperCity,
Crossword, Stop & Go, Mothercare, HomeStop, Gourmet City
Reliance Retail: Reliance Mart, Reliance
Value, Reliance Select, Reliance Trendz, Reliance Jewels, Reliance Digital,
Reliance Wellness, Reliance TimeOut, Reliance Footprint
Impact of the slowdown:
- Sales growth for Dec 08 quarter slid to 15% from
65% (Sep) and 61% (Jun)
- Net profits fell by more than half, after
declining 15% in September 08 and growing 8% in June 09
- Footfalls declined, same-store sales succumbed,
discount periods extended
- Consumers continued to spend on groceries and
food, curtailing discretionary spending on electronics and furniture
- FMCG cos. curtailed supplies to retailers for
default in payments
- Retailers scaled-back expansion plans
- Retailers shut down unviable store formats,
relocated stores to stem losses
- Retailers lowered operating costs by
re-negotiating rentals, electricity cost and rationalized employee
salaries
- Customized product assortment in each store to
suit particular locality, improve processes
- Spruced up consumer experience, scaled down
back-end infrastructure to save on capital
- Worked on inventory optimization by lowering no.
of units of a particular SKU
- Retrieved from
"http://www.articlesbase.com/marketing-tips-articles/indian-retail-scenario-in-the-economic-slowdown-2645421.html"
About the Author:
The author is Assistant Professor
in Trinity-IMI International Business School (An RPG Enterprise
initiative).
Source: http://www.articlesbase.com/
Image Courtesy:
- ibtimes.com
- business.rediff.com