Kelley Robertson began his retail sales career with no retail experience. He struggled and eventually moved into the hospitality industry. For over a decade he worked for several large chains and in 1990 began training employees, managers and owners. During the next five years, he trained close to 1000 service staff for approximately 20 restaurants.In 1995, he returned to retail to provide sales training for the retail sales division of Sony of Canada and helped the Sony Stores become one of Canada’s top retailers of consumer electronics. His retail sales training programs and resources have been used by Sony Latin America and Sony Mexico.

Kelley started his private practice in 2002. Since then, he has worked with dozens of retailers and businesses. He has a large number of retail and non retail clients.He is the author of “Stop, Ask & Listen – Proven Sales Techniques to Turn Browsers into Buyers,” which has sold over 7,000 copies. Kelley is a frequent contributor to magazines and his articles have appeared in dozens of publications and websites. He also publishes the 59 Second Tip, a free newsletter every Monday morning.

As the President of The Robertson Training Group, Kelley has helped professionals improve their business results with his engaging approach to retail sales training and speaking. He helps businesses increase their sales, develop better negotiating skills, coach and motivate their employees, create powerful work teams and deliver outstanding customer service.

Publications/ Books/ Papers
He has many articles on his credit.

Articles Contributed

	The power of questions
	Participants in my sales training workshops often ask how they can better control the sales process. Most people spend the majority of their time talking about their product or service believing that telling is selling. Although they may have been trained to do this, it is an ineffective approach

	The myths of selling
	For more than a decade I have the opportunity to interact with thousands of salespeople and I have discovered a few myths that many of them have fallen prey to. Here are just a few

	Characteristics of great sales negotiators
	Virtually everyone in sales is required to negotiate. After conducting hundreds of workshop and working with thousands of people during the last decade, I have discovered that most sales people are not as effective at negotiating as they could be

	The easiest sale
	Want to increase your sales immediately? Virtually everyone wants a quick, easy solution that will help them increase their sales. Fortunately, in all but a few situations, this is not an impossible task

	Small mistakes cost you big money
	My wife and I were shopping for a new lighting fixture to hang above our dining room table. We wanted something relatively contemporary, and in our quest, we visited over a dozen stores in search of the perfect light. This experience uncovered a wide variety of mistakes that are costing retailers big money in the form

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