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3. "Oh" Customer Service:
I believe to get the customer to say "Oh"; you have to do something unusual and different! However, considering the level of service most companies offer, being unusual could mean a friendly face, a knowledgeable employee and a person that would go out of their way to sincerely make the customer satisfied. Here are a few things that will help your "OH" factor and increase your contagiousness in the marketplace that I recently read from Elliott and Company.
1) Greet every customer with a genuine smile when they enter.
2) Make it personal. Get to know your client's names, likes, and dislikes.
3) Give your customers the freedom to explore. Don't smother them the second they get in the store. Let the customer discover unique products without feeling hassled.
4) Focus on introducing and informing the customer on new products, rather than selling.
5) Wrap absolutely everything for free.
6) Accept returns for refund or credit with grace.
7) Offer free local delivery of all oversize merchandise.
8) Find ways to thank your clients for shopping with you. Offer extra services like customized gift baskets, or offer home consultation for a fee, and then waive the fee with a minimum purchase.
If you think about it, I am sure you could add another dozen things to this list. The most important thing to remember is consistency. These tips can't just be used at the holidays, or when there is a grand opening, or the first few days after attending a training program.
These are small, simple, mannerly techniques that can turn into large rewards through your customer's contagious marketing of your "OH" customer service1.
About the author:
 Anne M. Obarski is The "Eye" on Performance!" As a professional speaker and trainer, Anne will work with your company to develop profit building strategies to keep your customers coming back. Anne presents keynotes, break-out sessions and customized training, in the area of customer service. For more info go to: http://www.merchandiseconcepts.com or email Anne at anne@merchandiseconcepts.com To receive her monthly ezine, Customer Service Magnified, log on to http://merchandiseconcepts.com and you'll receive more great articles like this one. For high resolution photo of Anne, please visit www.merchandiseconcepts.com/annephoto.html
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