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Wholesale

The scope of wholesaler is much wider. It includes areas such as merchandising, sales, exports and imports. The wholesales main function is to link the manufacture of goods and retail circulation. To perform the role of wholesale, a relevant fashion or commerce degree is necessary plus some experience in wholesaling is essential.

Technical and Production

Technologists have responsibility to ensure the quality specifications and legal requirements as agreed with buyers. A person needs to hold the technical degree in same industry, for example in apparel retail a person should be a textile engineer.

Marketing

Role of marketer involves wide range of activities from identifying customers needs to promoting the products and ensuring customer satisfaction. For example you will carry out consumer market research in order to know what customer wants. Marketers are also responsible for managing and promoting brand image of the product through proper use of media. Marketing is a creative, dynamic and exciting field which demands high degree of commitment and smart work. As a marketer you must be capable of handling stress and realizing the unexplored opportunities. You will need a relevant degree to enter this fiercely competitive market with some retail experience.

Retail Management

A retail manager is responsible for managing various store activities, staff, stock and any other issues that affect the daily business. You will be directly dealing with the customers so you should make sure that their complaints and requirements are properly handled. Any mistake on youre side will spoil the image of the store, as you are the owner of the store in the eyes of customers. If you have drive and retail flair and good selling and interpersonal skill, you can opt for career in retail management. If you have a right attitude, degree will not be a barrier for you.

Distribution

Distribution is an integral part of any retail organization. Distribution management involves all the supply chain and logistic activities. Delivering the right goods to the right place at the right time is main task of distribution. You will be responsible to control costs by avoiding over stock situations and wastages. You should have sound analytical, numerical and communication skills.


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