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Concept of E Retailing
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Today, shoppers� tendency to buy things has changed to exploring product facts online and then buying offline. Since shoppers grow to be convenient combining in store, catalogue and Internet shopping experiences, retailers must flawlessly incorporate those channels or be prepared to lose the string of their purse in proportion to more alert rivals....
** Full Article is available only to our Market Watch Subscriber
Must Read For :
- Senior managers in industry - Industry Consultants - R&D managers and research analysts
- Venture capitalists - Financial and economic analysts
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