Global Apparel Segment Analysis and Financial Review
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Indian Denim Market

Published On : July, 2016 (2017 updated report available on request)



Since the introduction of denim in India in 1986, the industry has evolved continuously, witnessing a healthy positive growth for the past decade

  • The unbranded denims constitute a higher share in the overall market in India as the demand for branded denims come primarily from limited number of mega-metros and metros
  • With the growing penetration of denims and rising disposable incomes in semi-urban and rural areas, general demand has shifted towards premium quality products and thereby, branded denims may occupy a higher share in the market in the years to come

The major denim fabric manufacturers in India are Arvind Mills (market leader with 14% share in 2014), Aarvee Industries (9% share) and Nandan Denim (8% share).
The denim industry in India is still in evolving stage, and with favorable textile policies from the Indian government, it would be interesting to witness how this industry positively shapes up in the years to come.

‘Indian Denim Market Analysis’ report offers a comprehensive guide to the size and structure of the market. This report allows you to identify the factors driving growth, competitive landscape prevailing in the industry and also analyse potential business opportunities. Essentially, this crisp report offers strategic analysis of key factors influencing the market and forecasts till 2023 to illustrate how the market is expected to change.

Table of content

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  • Low manufacturing cost of denim jeans in India
  • Growing urbanization, higher disposable income, and youth dominant population
  • Indian Government Initiatives
  • Volatile raw material prices
  • Lack of technical expertise, product development, and innovation
  • Existing Regulatory Framework Review
  • Government Subsidies for Upgradation of Technologies
  • Make in India Initiative – Specific to Denim
  • India’s increasing price competitiveness
  • Rising e-retailing prospect of Indian apparel industry
  • Reducing weight of denims
  • Rising brand aspirations in small towns
  • Innovation 1
  • Innovation 2
  • Innovation 3
  • Innovation 4
  • Innovation 5
  • Innovation 6
  • Introduction
  • Key Strategy
  • Products & Services
  • SWOT Analysis
  • Introduction
  • Key Strategy
  • Products & Services
  • SWOT Analysis
  • Introduction
  • Key Strategy
  • Products & Services
  • SWOT Analysis
  • Introduction
  • Key Strategy
  • Products & Services
  • SWOT Analysis