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Big Bazaar merchandise to be available on Paytm marketplace

06 Aug '16
1 min read

Mobile payment company Paytm has entered in to a tie-up with Future Group, under which shoppers will be able to shop for Big Bazaar merchandise on Paytm marketplace and get these delivered.

Additionally, shoppers will also be able to avail promotional offers from Paytm while using their Paytm Wallet to make purchases at Future Group outlets such as Big Bazaar, EasyDay etc.

Kishore Biyani, Group CEO, Future Group said, “On an end-to end basis, between Future Group and Patym, we will have the lowest unit cost economics and this will be our key differentiator.”

“The strengths of both the companies in large scale customer acquisition and seamless payments through Digital Wallets will be key ingredients in driving this partnership,” Biyani added.

Founder of Paytm, Vijay Sharma too said, “Together, we see a fantastic opportunity to create an integrated mobile first, omni channel retail and payment solution for our wide consumer base.”

Collectively, Future Group operates around 18.5 million square feet of retail space in over 240 cities and towns across India and provides direct employment to over 40,000 people. (AR)

Fibre2fashion News Desk - India

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