Home / Knowledge / News / Apparel/Garments / Bioworld Merchandising acquires VoxPop
Bioworld Merchandising acquires VoxPop
Apr '16
US-based private label Bioworld Merchandising, Inc, has acquired Noida-based online licensed apparel merchandise store Voxpop (previously known as Voxpop Clothing) for an undisclosed amount, according to media reports.

Bioworld aims to increase its product portfolio, accessories and footwear for itself as well as for Voxpop, with over 100 brands. Voxpop will continue to operate independently, whereas Bioworld gets direct access to users in India.

The deal results in an exit for seed-stage venture capital firm Blume Ventures which had invested $1 million in VoxPop along with other investors in November 2014. In 2013, VoxPop had secured $400,000 from Blume Ventures and a few unnamed investors from India and the US.

As part of the transaction, the entire VoxPop team will join Bioworld. Siddharth Taparia, founder and CEO of VoxPop said that while his company continues to be independent in the way it operates, the combined strengths of the two entities will unlock the opportunity to accelerate growth in the category. He refused to divulge the size of the deal.

Taparia, an alumnus of Harvard Business School, said the firm which he founded in 2013, aims to be the one-stop shop for all popular culture merchandise needs in India.

21 Trends Pvt. Ltd, which owns and operates VoxPop.com, provides original clothes and offers a collection of original T-shirt designs, accessories and footwear through collaboration with designers, artists and brands.

Raj Malik, founder and CEO, Bioworld Merchandising, said the acquisition is a part of the company's growth strategy.

Bioworld, which was established in 1999, is a global player in the design and distribution of licensed and private label merchandise for young adults with offices in Dallas, New York, Minneapolis, London, Toronto and Delhi. (SH)

Fibre2Fashion News Desk – India

Must ReadView All

Union textiles minister Smriti Irani addressing at the Texprocil Annual Export Awards. Courtesy: PIB

Textiles | On 22nd Oct 2016

Govt to extend special package to home textiles segment

The Central government is likely to extend the recently approved Rs...

Reebok Liquid Speed Grey. Courtesy: Business Wire

Apparel/Garments | On 22nd Oct 2016

Reebok’s Liquid Factory brings sneaker creation to US

Reebok, a pioneer in the sporting goods industry, has brought sneaker ...

Courtesy: GHCL

Textiles | On 22nd Oct 2016

GHCL to invest Rs 67.25 crore in textile division

Chemicals and textiles firm GHCL will invest Rs 67.25 crore in its...

Interviews View All

Anshul Sood

‘Indian footwear market is nascent and largely a trend follower’

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Amrit Sethia

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Kevin Nelson

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search