The Group Zannier manages a portfolio of 15 brands in children's fashion across more than 900 stores globally. The group's flagship store on JD.com will be its first official ecommerce outlet in China, and will enable Chinese consumers to buy clothing and accessories for babies, children and teens from some of the Group Zannier's key brands.
"The Group Zannier is one of the most influential companies in children's fashion globally, and we're delighted to add them to our increasingly diverse selection for Chinese parents. With China now on the cusp of a baby boom, the partnership will further expand our baby and maternal offering, which is already one of the best-selling categories on our platform. We're looking forward to working with the Group Zannier to tap into the growing consumer demand in high quality imported fashion, and to support the Group Zannier's business growth in China," said Tony Qiu, general manager of JD Worldwide.
"JD.com's reputation for quality and authenticity, and focus on providing a superior user experience are crucial for us in selecting an ecommerce partner in China. We're excited to work with JD.com to access their 170 million active users and bring more high quality, international fashion to consumers in China," said Gael Estublier, international group director at Group Zannier. (NA)
Fibre2fashion News Desk - India