Home / Knowledge / News / Apparel/Garments / Mercato major investor in $30 mn funding of Stance
Mercato major investor in $30 mn funding of Stance
May '16
Courtesy: Mercato Partners
Courtesy: Mercato Partners
Mercato Partners, an American growth capital partner for rapidly scaling companies, recently led a $30 million Series D financing in Stance, a premium lifestyle apparel company that seeks to uncover the uncommon side of creativity.

Mercato is joined in the Series D financing by returning investors including August Capital, Kleiner Perkins Caufield Byers, Menlo Ventures, Shasta Ventures, and Sherpa Capital, among others.

Since its inception, Stance has strived to deliver innovative products to men and women across a variety of lifestyle and performance categories. Through its inimitable brand DNA, the company has ignited a movement of art and self-expression that has drawn athletes, performers, and iconic cultural influencers into a cohesive group known as “Punks and Poets.” This financing and bolstered partnership will enable the company to continue its rapid growth and expansion into strategic, direct-to-consumer initiatives, Mercato said in a press release.

“We have had the pleasure of working with the Stance team since the company's inception, and we could not be more excited to deepen our relationship with such a talented group of brand builders through their next evolution of growth,” said Greg Warnock, Mercato Partners Managing Director and Stance board member. “A massive market and growth opportunity lies in front of the company as they continue to aggressively attack new products, categories, and sales channels.”

“Mercato has supported our team since day one and brings a wealth of strategic insight through its prior experiences with leading consumer brands and functional expertise around sales channel optimization. This financing will enable us to more quickly activate our plans for rapid expansion to reach new customers and to better serve our existing, loyal customer base,” said Jeff Kearl, CEO of Stance. (SH)

Fibre2Fashion News Desk – India

Must ReadView All

Union textiles minister Smriti Irani addressing at the Texprocil Annual Export Awards. Courtesy: PIB

Textiles | On 22nd Oct 2016

Govt to extend special package to home textiles segment

The Central government is likely to extend the recently approved Rs...

Textiles | On 22nd Oct 2016

Kazanorgsintez picks Technip’s furnace for ethylene plant

Supplier of technology for petrochemical plants, Technip has been...

Textiles | On 22nd Oct 2016

Clariant start ups PP catalyst plant with CB&I technology

Clariant has started up a new polypropylene (PP) catalyst production...

Interviews View All

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search