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Launch of new celebrity bikini brand 'Vitamin A'
07
Nov '11
Ocean Paradise, a specialist swimwear retailer in Singapore, will be launching a new celebrity bikini brand from Southern California, USA. Vitamin A is a brand that exudes chic simplicity that is perfect for the urban lifestyle in Asia and has a range of fits that would allow ladies of all body shapes to look fabulous.

Ocean Paradise will launch a new bikini brand from USA that has inspired a cult-like following of Hollywood A-listers and international It girls. The label is often referred to as the Little Black Dress of swimwear for its chic and functional styles.

The Vitamin A Gold collection will be available at the Paragon and Tanglin Mall branches from 10 November 2011.

Laguna Beach local Amahlia Stevens has inspired a cult-like following of A-listers and bi-coastal beauties who are hooked on the designer's effortlessly chic bikinis and coverups. Vitamin A fits like no other bikini on the market, and radiates natural sexiness like no other bikini on the beach. You have a recipe for Chic simplicity: a little bit 70's, a little bit minimalist.

hat California ease and effortless sex appeal are in Stevens' DNA. A graduate of Art Center College of Design, and veteran of the OC surf-skate industry, Stevens first began designing bikinis for herself in an old-school Laguna custom swim shop, then for friends, and now for a loyal base of jet-setting clientele.

What started as a desire to create the ultimate shape, her ubiquitous “California Cut,” has evolved into a full resort wardrobe of sexy separates that really fit, and laidback luxe, “après beach” pieces that really travel.

Equal parts chic and functional, the label is often referred to as the LBD of swimwear. These LBBs—little black bikinis—come in more than just black, though. The dazzling Power Palette, in a rainbow of rich hues, is designed to mix and match with Stevens' own bohemian-flavored print designs.

A jet-setter's delight: unique, travel friendly, and very customizable. . It's no wonder Hollywood It girls like Gwyneth Paltrow, Scarlett Johansson, Leighton Meester and Jessica Alba are all addicted to Vitamin A.

Amahlia lives and loves the lifestyle she purveys. Amahlia finds as much inspiration from her jaunts to exotic shores as in her own backyard, the sparkling coves of Laguna.

Ocean Paradise is a specialist swimwear retailer in Singapore that has been retailing swimwear for women and children for over 15 years. Fashion, function and family are keywords behind the extensive collection of swimwear and accessories.

Over the years, the retailer has gained popularity with those in the know, who appreciate the range of fashion-forward swimwear and sun protective collections. Ocean Paradise has developed into a highly respected name for the family and was awarded the Expat Living Reader Award in 2009.

Ocean Paradise

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Courtesy: H&M

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