Home / Knowledge / News / Apparel/Garments / Performance Sports brings Energy Athletic apparel
Performance Sports brings Energy Athletic apparel
30
Jun '11
Performance Sports Brands, Inc. is leading what it calls a revolution in terms of the apparel that will be available to golfers. The company has announced Energy Athletic Golf, the first golf apparel that provides a true technological and competitive advantage for every golfer.

The exclusive and patented IonX Ionized Energy Fabric features a negatively charged, electromagnetic field embedded into its structure. The intelligent fabric stimulates the delivery of oxygen to the muscles through the bloodstream and brain, which is designed to provide golfers with increased energy, strength, focus and accelerated recovery.

Energy Athletic Golf will debut this summer with a national television campaign produced by Performance Sports Brands' acclaimed golf production and marketing company, The Golf Agency.

Paul Azinger, one of the most popular and successful professional American golfers of the past 20-plus years, has chosen to wear Energy Athletic Golf and appear in the company's commercials.

"Energy Athletic Golf is unlike any other apparel," said Azinger, captain of the storied 2008 Ryder Cup team and winner of 12 PGA tour events, including the 1993 PGA Championship. "The golf shirt gives you a measurable, science-based, performance advantage. It really is a game improvement product that also happens to be a great looking, great feeling golf shirt. I am excited to be involved with this completely new category in golf."

Dr. Al Ouimet, Ph.D. of Polymer Chemistry and Chief Scientist for Energy Athletic Golf touts the power of negative ions.

"Wearing Energy Athletic Golf allows the athlete to sustain a workout for a greater period of time, and then have a much more rapid recovery time," said Ouimet, who was the lead scientist on the team that created the Fastskin Swimsuits for Speedo. "Golfers will feel less sore due to a reduction of lactic acid in the muscles, and will enjoy a feeling of wellbeing due to the negative or 'happy' ions in the Energy shirts."

Energy Athletic Golf

Must ReadView All

Courtesy: Li & Fung

Textiles | On 29th Mar 2017

Li & Fung introduces new 3-year plan 2017-2019

Li & Fung Limited has outlined its next Three-Year Plan (2017-2019)...

Courtesy: Carrington

Apparel/Garments | On 29th Mar 2017

Carrington Workwear signs JV with TMG Textiles

Carrington Workwear, one of the largest producers of workwear fabrics ...

Apparel/Garments | On 29th Mar 2017

Jabong launches Aeropostale on its platform

Jabong has added leading American high-street fashionwear brand,...

Interviews View All

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search