Expansion of Chatham Marine's sales team

01 Jul '11

2 min read

Chatham Marine has expanded its sales team covering the South West and South East of England, Ireland and Scotland; and Denmark, Germany, Holland, Sweden. The move will see Chatham widen its footwear and clothing distribution in the UK and Europe.

The expansion of the sales team will leverage the trade sell-in of Chatham's new summer 2012 footwear collection and the re-launch of its clothing line, including the new G2 and Sport clothing ranges.

With year on year growth running at 40+ per cent across the business, Chatham expects the expansion of its network of sales personnel to extend its European business by 30 per cent and is forecasting a 45 per cent growth in the UK.

Philip Marsh, Managing Director at Chatham Marine, says, “Our investment in clothing, new seasonal collections for 2012, new Sport range and the extension of our G2 proposition into clothing – which gives a two year guarantee and offers a real usp for the retailer – is a great opportunity to get into the wider marketplace.

“With a strong product portfolio, an increase in high-street based stockists, and now a new sales team for the UK and Europe, we're confident we can achieve even stronger growth for the brand next year.”

For the past 20 years, Chatham has traded on the weekend sailor and has grown into one of Britain's key marine clothing and footwear brands.

Chatham Marine Ltd

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