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RUEZ encases men's precious cargo for ultimate protection
Aug '11
Call them what you will. “The boys,” “The package,” “The family jewels.” Regardless of the euphemism, the fact remains that a man's most cherished anatomy requires protection – especially when high-performance activities are concerned.

RUEZ Performance Underwear to the rescue.

RUEZ is a new collection of high-performance underwear that offers a unique protective design unlike any Ironman, triathlon, or distance pursuit garment on the market today. Available in both boxers and briefs, RUEZ constructs compression-style foundations engineered with a special “Performance Pouch” that separate and protect men's most vulnerable body parts.

RUEZ' unique Performance Pouch creates a barrier that reduces skin-to-skin chafing, while adding a breathable layer that keeps the body warm in the winter and comfortable in the summer.

Designed with minimal seaming to reduce chafing, these body hugging (but non-restrictive), wicking boxers and briefs are constructed from 85% polyester and 15% spandex. A roll-resistant waist band ensures additional comfort for long events or activities requiring cross-plane motion.

Each pair of RUEZ performance boxers are outfitted with a Personal Pocket in back, to securely store room keys, ID, credit cards or other necessities.

RUEZ Performance Underwear currently is available through sporting goods retailers in the Pacific Northwest, with global domination in its sites. Consumers also may purchase RUEZ gear – available in men's sizes Small through XL – through the company's web site.

RUEZ Performance Underwear was created by Chris Varney, an athlete who decided that sticking to a training regimen shouldn't mean having body parts stick to each other. RUEZ is designed with an innovative Performance Pouch that separates and protects men's body parts during high-endurance events including running, cycling, triathlons and other activities, but are comfortable enough to be worn all day.

RUEZ Performance Underwear

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