Home / Knowledge / News / Apparel/Garments / LI-NING Brand Products Trade Fair meets expectations
LI-NING Brand Products Trade Fair meets expectations
26
Aug '11
Li Ning Company Limited one of the leading sports brand enterprises in China, announces the conclusion of LI-NING Brand Products Trade Fair for the first quarter of the financial year 2012. Order value grew at a mid-single digit pace year-on-year, an improvement from the growth recorded for the fourth quarter Trade Fair of the financial year 2011. The average retail price of new products and order volume both recorded low-single digit increases. Since the Group no longer adjusts the wholesale discount rate for the financial year 2012, there will no longer be discrepancies between the order growth rates as calculated by tagged retail prices versus sell-in prices.

Mr., Zhang Zhi Yong, CEO of the Group, commented, "The results of this Trade Fair are within our expectations. Despite overall growth has not shown pronounced acceleration in relation to the past few quarters, there are two developments that warrant particular attention. First, the order volume has reversed the downward trend from the past three quarters and posted a positive growth. Second, the order value of footwear products grew faster than that of apparel products. We consider these good indications. The reform measures that the Group proactively implemented are gradually yielding harvests. This has further strengthened our management's confidence. Nevertheless, the industry is still undergoing transformation, notable improvements have yet to emerge in the macro environment and we are going through a period of proactive adjustment. We will persist to implement reforms along this correct direction, while reviewing and enhancing our execution on an ongoing basis."

Li Ning Company Limited is one of the leading sports brand enterprises in China, possessing brand marketing, research and development, design, manufacturing, distribution and retail capabilities. The Group's products mainly include footwear, apparel, equipment and accessories for sports and leisure uses under its own LI-NING brand. The Group has established an extensive supply chain management system, and a retail distribution network in the PRC primarily through outsourcing of manufacturing operations and distribution via franchised agents. The Group also directly manages retail stores for the LI-NING brand.

Li Ning Company Limited

Must ReadView All

Courtesy: BGMEA

Apparel/Garments | On 27th Feb 2017

'Brands & buyers should help Bangladeshi factory owners'

Brands and buyers should come forward to help factory owners in...

Apparel/Garments | On 27th Feb 2017

Myanmar sets up new committee to revise minimum wage

The Government of Myanmar has set up a new committee, replacing an...

Courtesy: PT Indonesia Taroko Textile

Textiles | On 27th Feb 2017

Taiwan's Lealea to buy Tarako textile plant in Indonesia

Taiwan based textile manufacturer Lealea Enterprise Company, one of...

Interviews View All

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Krishnanand Tripathi
Textrade International Ltd

We believe in vocational education for entry-level employees, offering...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search