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DHL delivers shirt deal
05 Sep '11
2 min read
DHL, the world's leading express and logistics company, has become the first official training kit sponsor of Manchester United in a ground-breaking deal for English football.
The new four-year-agreement sees the DHL logo included on the Club's training kit worn by all first, reserve and youth team players during domestic competitions and builds on DHL's relationship behind the scenes at the club.
DHL has been the Club's Official Logistics Partner for a year and played a key role supporting United's pre-season tour of the United States, and will continue to work hard to help deliver success on and off the pitch.
Announcing the new deal, Manchester United's Chief Executive, David Gill, said: “This deal breaks new ground in the English game. We are delighted that DHL has chosen to pioneer training kit sponsorship with the Club. Their global presence and international standing are a perfect fit for the world's most popular football club.”
Commercial Director Richard Arnold said: “This is a deal that continues to demonstrate the Club's position as the most innovative and successful in the game. DHL have been a great partner to work with and have integrated with the Club's operations seamlessly. The work they did around this summer's US tour was striking and we are looking forward to developing a broader relationship in the future.”
John Pearson, CEO DHL Express (Europe), said: “This strategic partnership will see DHL getting more involved in the behind the scenes operations of Manchester United and supporting the club in its continued success.
“Building on our current relationship with the world's biggest football club reflects our ability to provide unparalleled logistics services for customers across the globe.”
The new four-year-agreement sees the DHL logo included on the Club's training kit worn by all first, reserve and youth team players during domestic competitions and builds on DHL's relationship behind the scenes at the club.
DHL has been the Club's Official Logistics Partner for a year and played a key role supporting United's pre-season tour of the United States, and will continue to work hard to help deliver success on and off the pitch.
Announcing the new deal, Manchester United's Chief Executive, David Gill, said: “This deal breaks new ground in the English game. We are delighted that DHL has chosen to pioneer training kit sponsorship with the Club. Their global presence and international standing are a perfect fit for the world's most popular football club.”
Commercial Director Richard Arnold said: “This is a deal that continues to demonstrate the Club's position as the most innovative and successful in the game. DHL have been a great partner to work with and have integrated with the Club's operations seamlessly. The work they did around this summer's US tour was striking and we are looking forward to developing a broader relationship in the future.”
John Pearson, CEO DHL Express (Europe), said: “This strategic partnership will see DHL getting more involved in the behind the scenes operations of Manchester United and supporting the club in its continued success.
“Building on our current relationship with the world's biggest football club reflects our ability to provide unparalleled logistics services for customers across the globe.”
Manchester United
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