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Stein Mart extends deal with GE Capital Retail Finance
19
Oct '11
Fashion retailer Stein Mart Inc. and GE Capital's Retail Finance business, a consumer lending unit of General Electric Company, have announced the multi-year renewal of the Stein Mart co-branded credit card program for Stein Mart's 260 stores located throughout the United States.

Expanding on their relationship that began in 2006, GE Capital Retail Finance will continue to offer card programs that Stein Mart customers value, with exclusive savings and added convenience. Stein Mart stores offer brand name and designer fashions for women, men and home at savings of up to 60 percent off department store prices every day, presented in a department store environment.

Plans with the new agreement include launching a private label Stein Mart credit card in early 2012 that will be integrated into the customer loyalty program to drive sales and customer engagement.

“We look forward to continuing our relationship with a team who has a proven track record of focusing on growth for our business. The GE Capital Retail Finance professionals work with us on what is important for Stein Mart, offering innovative programs our customers appreciate and that help us be more successful,” stated Greg Kleffner, Chief Financial Officer of Stein Mart.

“We are pleased to be continuing our program with a brand that has a long-standing tradition of excellent value that customers appreciate. This also further demonstrates our ongoing commitment to provide targeted programs for our clients that help them reach their objectives,” stated Margaret Keane, President and CEO, GE Capital Retail Finance.

Stein Mart stores offer the fashion merchandise, service and presentation of a better department or specialty store, at prices competitive with off-price retail chains. Currently with locations from California to Massachusetts, Stein Mart's focused assortment of merchandise features current season, moderate to better fashion apparel for women and men, as well as accessories, shoes and home fashions.

GE Capital's Retail Finance business is among the country's most successful retail lenders, with more than 75 years of experience in consumer financing. The business, which originates loans as a unit of GE Capital Retail Bank, provides credit card programs to retailers and consumers in the United States.

GE Capital Retail Finance

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