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BIBA's three themes for Autumn/Winter
Nov '11
BIBA, a name synonymous with creativity and elegant ethnic wear, gives you the chance to welcome the winter chill with style. Crafted in vibrant hues and bold colors Urban Carnival, Fusion En'salada and Royal Safari collections by BIBA, have the perfect look for this season.

BIBA 'Urban Carnival' collection is inspired from 'kilims' from the Arabic world and has been given a new fusion of bright colors. The look has a play of 3D textures and layering created with fresh embroideries and embellishments. Extremely chic in appearance, the fabrics used are premium cottons, crepe, cambric's, rayon blends and knits. This range ranks high on the style quotient and has a twist of fun & fusion.

Taking inspiration from Mexican art and lifestyle, “Fusion En'salada” is a very colorful and visually appealing collection. En'salada is a unique combination of mix & match, creating a distinct product design that reflects modernity in traditional patterns.

Cutting edge design and clear prints make this collection a must have this season. The collection is available in comfortable 100% premium cottons, cotton blends, crepe, georgettes, cambric's, comfortable knits and rayon blends.

As the name suggests, 'Royal Safari' collection by BIBA has an imperiality attached to it. Rooted in Indian culture and ethnic craft, the collection reflects true traditional spirit. It features a mix of Indian patterns & motifs with fresh embroideries and embellishments.

Mrs. Meena Bindra, the chairperson of the company started the Brand BIBA in 1988 from Mumbai with small boutique at Kemp's corner; it took off immediately due to its beautiful hand block prints and styles.”

It is Mr. Siddharth Bindra, Managing Director, BIBA who made BIBA - the country's leading ethnic wear brand and a brand with a pan India presence. The brand has over 83 exclusive stores in 40 cities. It is also available in large format stores such as Shopper's Stop, Lifestyle, Pantaloons and Central.

BIBA is one of the most loved ethnic brands in the country as it made wearing the traditional Indian attire, trendy and fashionable at affordable pricing. The brand offers merchandise in four categories – The “SKD (Salwar Kameez Dupatta)”, the hugely popular “Mix N Match”, “Unstitched Fabric” and the recently introduced “BIBA Girls” range for 2-12 year old girls.


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Courtesy: H&M

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