Interviews
Vivid wintery styles arrives in Max stores
21 Nov '11
5 min read
Going beyond the 'safe' colours, royal shades like burgundy, plum & peacock blue with bright accents of yellow, green & red are central in the collection Formal consists of a whole range of blazers, suits, shirts, trousers, neck-ties etc...
Kids collection:
The kids collection is upbeat with the bright highlights and prints inspired by themes like Blingy Folklore, feminine military, vintage, festive sparkle theme for girls & Rock star, Space blaster, drift mania inspired by Moto-racing for boys.
A wide range of silhouettes are in offering this winter from cute, funky graphic tees, functional but cute sweater and winter essentials. To take care of the festive requirements the glitz and glamour collection offers a lot of bling in the powdery pink and orchids. The Red Tartan fest collection is a special line to celebrate the spirit of Christmas.
An extensive palette of brights with a controlled mix of neutrals and colour contrasts. Shades of navy and darker purples dominates the season but with a fun mix of the usual bright pinks for girls and warm oranges & dark reds for the boys. Other dominant colours for the season are yellows, greens and coral.
Apart from an elaborate collection of sweaters, sweat shirts and jackets, an exclusive range of 'Glow in the dark' reversible jackets add dollops of attitude to the boys. Blingy, large floral corsages on tops and bottoms is likely to capture the attention of the girls.
Lace, Shiny Velore, perma-pleated dresses and corduroy are some new fabric offerings along with viscose jersey for girls. Puffer jackets, Fleeve, French terry Sweats, lamb's wool, cotton sweaters provide the much required warmth this winter season Suede, Faux leather jackets, Slub, Corduroy are the toppers among the wide range of fabric offerings for boys along with Puffer jackets and cord jackets.
Max is the leading value fashion brand offering customers one stop shop for clothing, accessories and footwear needs for the entire family.
Max - a division of Lifestyle International (P) Ltd. - has pioneered the concept of 'value fashion retailing' in the country, thereby offering the value conscious customer a choice of variety without compromising on the quality.
Kids collection:
The kids collection is upbeat with the bright highlights and prints inspired by themes like Blingy Folklore, feminine military, vintage, festive sparkle theme for girls & Rock star, Space blaster, drift mania inspired by Moto-racing for boys.
A wide range of silhouettes are in offering this winter from cute, funky graphic tees, functional but cute sweater and winter essentials. To take care of the festive requirements the glitz and glamour collection offers a lot of bling in the powdery pink and orchids. The Red Tartan fest collection is a special line to celebrate the spirit of Christmas.
An extensive palette of brights with a controlled mix of neutrals and colour contrasts. Shades of navy and darker purples dominates the season but with a fun mix of the usual bright pinks for girls and warm oranges & dark reds for the boys. Other dominant colours for the season are yellows, greens and coral.
Apart from an elaborate collection of sweaters, sweat shirts and jackets, an exclusive range of 'Glow in the dark' reversible jackets add dollops of attitude to the boys. Blingy, large floral corsages on tops and bottoms is likely to capture the attention of the girls.
Lace, Shiny Velore, perma-pleated dresses and corduroy are some new fabric offerings along with viscose jersey for girls. Puffer jackets, Fleeve, French terry Sweats, lamb's wool, cotton sweaters provide the much required warmth this winter season Suede, Faux leather jackets, Slub, Corduroy are the toppers among the wide range of fabric offerings for boys along with Puffer jackets and cord jackets.
Max is the leading value fashion brand offering customers one stop shop for clothing, accessories and footwear needs for the entire family.
Max - a division of Lifestyle International (P) Ltd. - has pioneered the concept of 'value fashion retailing' in the country, thereby offering the value conscious customer a choice of variety without compromising on the quality.
Max - Lifestyle International (P) Ltd
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