Home / Knowledge / News / Apparel/Garments / Key strategy for Mode Shanghai 2012
Key strategy for Mode Shanghai 2012
26
Nov '11
The organizer of Mode Shanghai organized a Press Conference at Oriental Riverside Hotel in shanghai, China, inviting local and regional journalists in fashion, as well some leading fashion brands, and announced its key strategy and overall frames for the next edition which will be held on March 13-15, 2012, in Shanghai, PR China.

Mode Shanghai aims to become the leading international fashion tradeshow in Shanghai as the Fashion Hub of Asia, to connect the middle to upper-middle fashion and accessories brands to local and regional retailers such as importer & distributors, Department stores, Shopping Malls and multi-brands select shops.

The exhibitors will be arranged into 4 different sectors, namely, "In Style" as women's wear, "So Hot" as casual wear, "Essential" as fashion accessories, and "So Cool" as men's wear, along with attractive events and performances, supported by the official sponsors and partners.

The organizer presented a short documentary, interviewed with local professionals and experts of last edition's visitors from Chinese retail as well as from Shanghai municipal government, testifying the efficiency of Mode Shanghai as the core business platform of Shanghai city.

During this press conference, Ms. Muriel PIASER, former Show Director of Pret-A-Porter Paris, was appointed as Honored Fashion Director of Mode Shanghai, to bring her expertise and professional know-how to Mode Shanghai, and this is one of global strategy of Mode Shanghai for becoming the leading fashion tradeshow in Asian region.

At this occasion, she confirmed the key message to the media and government officials: Mode Shanghai and Shanghai Fashion Week are definitively the core platform of fashion for Shanghai municipal government for becoming the 3rd fashion city of the world after Paris and New York, specifically the fashion hub of Asia.

Mode Shanghai is a leading international fashion tradeshow taking place in Shanghai China, and is the highlighted event of the Shanghai International Fashion Culture Festival, which is organized by the Shanghai Municipal Government. Mode Shanghai is designed to cater to the needs of global fashion brands looking to enter the Chinese fashion retail business, and to be an optimized business platform for retailers and fashion brands.

Mode Shanghai


Must ReadView All

Apparel/Garments | On 21st Sep 2017

UK fashion exports £10.7 bn in 2016; highest till now

Exports of British fashion goods rose to £10.7 billion in 2016, the...

Apparel/Garments | On 21st Sep 2017

BFC announces partnership with Chinese firm JD.com

The British Fashion Council (BFC) has forged a new partnership...

Textiles | On 21st Sep 2017

Indonesia’s textile exports may reach $15 billion by 2019

Indonesia’s textile-related exports are projected to reach $15...

Interviews View All

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search