Home / Knowledge / News / Apparel/Garments / Uniqlo targets global sales of ¥160bn in next fiscal
Uniqlo targets global sales of ¥160bn in next fiscal
02
Dec '11
Uniqlo announces results for the second half of fiscal 2011.

Mr Tadashi Yanai, Chairman, President and CEO comments :
True to target, we generated a turnaround in sales and profit in the second half of fiscal 2011 from March through August, as sales of our Silky Dry and Sarafine functional innerwear ranges doubled year on year, leading to a rebound in sales at UNIQLO Japan. In my opinion, this was a direct result of our drive to strengthen the appeal of UNIQLO products and to enhance coordination across our unique, vertically integrated business model - spanning the entire clothes-making process from design and planning, production to marketing and retail sale.

Targeting UNIQLO International Sales of ¥160.0bln in Fiscal 2012
Our focus for future UNIQLO growth is shifting outside of Japan. I am convinced that the opening of our New York Fifth Avenue global flagship store in October 2011 will prove a giant leap forward in our quest to earn worldwide recognition for UNIQLO as a leading Japanese brand. I have the same feeling of excitement now as I did back in 1998 when the opening of our first city store in Tokyo's trendy Harajuku district propelled UNIQLO from a network of roadside discount stores to a quality, urban fashion brand.

Now, each time we enter a new national market, I not only sense an appreciation for UNIQLO's quality products, but also a high regard for the UNIQLO brand itself. There are even times when I feel the UNIQLO brand is evaluated more highly in overseas markets than in Japan where the legacy of our humble beginnings still lingers.

Today, our international UNIQLO operation is gaining momentum, backed by a strong presence in fast-growing Asian nations led by China, Hong, Kong, South Korea and Taiwan. We are preparing the infrastructure for mass new store openings in these nations as well as the capacity to source and train local personnel to dispatch across a global network. Within a few years, I want us to be able to consistently open between 200 and 300 new stores overseas each year, and I am looking for UNIQLO International to overtake UNIQLO Japan in terms of sales in fiscal 2015.

UNIQLO Clothes as "The Elements of Style"
We may be shifting our focus for future UNIQLO growth overseas, but we do not intend to disregard the Japanese home market. Indeed, to be successful, we must become the overwhelming number one brand in Japan too. To that aim, we plan to open showcase global flagship stores in Tokyo's Ginza in spring 2012 and Shinjuku in fall 2012.

I believe the opening of these impressively spacious, eye-catching global flagship stores will transform the UNIQLO brand in Japan too. Our ultimate goal is to perfect the Essence of UNIQLO - clothes as the elements of style, clothes that suit your values, clothes made for all. We seek, through clothes, to genuinely enrich peoples' lives in Japan and around.

The expansion of g.u.
Our low-priced casualwear is also poised for a new stage of impressive growth in fiscal 2012. Sales have begun to expand favourably thanks to the positive impact from TV commercials and the opening of flagship stores in Shinsaibashi and Ikebukuro East Exit. We fully expect the g.u. operation to shift up another gear with the opening of a new flagship store in Ginza in spring 2012, drawing even more attention to this label offering stylish fashion at ultimate low prices.

The Fast Retailing Group will forge ahead united in our corporate mission to change clothes, change conventional wisdom and change the world. We will continue our challenge to become a new kind of global company from Japan, enabling all people, all over the world to experience the joy of wearing truly good casual clothes.

Uniqlo

Must ReadView All

Courtesy: Myntra

Apparel/Garments | On 3rd Dec 2016

Myntra to be EBITA positive by FY18: CEO Narayanan

Myntra is on track to achieve sustainable growth and be EBITA...

Courtesy: India ITME Society

Textiles | On 3rd Dec 2016

India ITME 2016 opens with over 1050 exhibitors

The India International Textile Machinery Exhibition (India ITME)...

Courtesy: Bruckner

Textiles | On 3rd Dec 2016

Indian textile companies opt for Brückner stenter lines

Indian textile firms Laxmipati Sarees, makers of polyester sarees and ...

Interviews View All

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search