Home / Knowledge / News / Apparel/Garments / Durable Goods for men launched
Durable Goods for men launched
05
Mar '12
Lands' End travels the world seeking the best of everything, from fabrics to vendors, to bring its product designs to life. In search of the best men's tee shirts and sweats, they found them right here in the U.S.A. Lands' End launched its new collection of Durable Goods for men, featuring classically styled sweats and tees made in the U.S.A. – from start to finish.

“Quality matters at Lands' End. We look at every detail to make sure it meets our high standards. When seeking the best sweats and tees for our Durable Goods collection, we found everything we needed – from the fabric to the garment's construction with a third-generation, family-run mill – in the United States,” said Max Garbutt, Men's Division Merchandise Manager, Lands' End.

Creating Durable Goods is a national effort. Designed in Wisconsin, grown in Texas and crafted in California, each item is styled to endure. The collection features a Crewneck Sweatshirt, Short Sleeve Tee Shirt, Long Sleeve Tee Shirt, Sweat Pants and Sweat Shorts.

Each is nurtured to perfection from cotton grown in fields in the United States. Prices range from $30 for a Short Sleeve Tee Shirt to $60 for the Crewneck Sweatshirt. Items are available in classic shades of red, navy, yellow and green, plus gray heather and white.

“There's nothing more iconic than the American sweatshirt or tee shirt. These are just two pieces that define menswear in America. Durable Goods is about celebrating those items by bringing them back to the United States,” added Max Garbutt. “It's a collection that goes beyond gym wear. It's about items you can wear all the time. John F. Kennedy wore a sweatshirt while he was sailing. My father wore one when he would go out for a Sunday drive.”

Durable Goods are easy to live in. They're soft, loose fitting and carefully prewashed to mellow the fabric and lightly fade the colors until they're just right. Smart details such as rib-knit gussets under the arms and crotch offer greater give in places that need it.

Each piece features ringspun cotton grown across the U.S.A. that is then knit and dyed under the seasoned eyes of a third-generation, family-run mill in California.

Fabric cutting, sewing and inspection – all done to Lands' End's exacting standards – are also completed in California. Durable Goods are then shipped to Lands' End headquarters in Wisconsin, where expert customer service representatives and employees take, fulfill and ship orders.

“We're proud of our company's American heritage – from our Wisconsin-based headquarters to the merchandise we offer that is made in the U.S.A. While the Durable Goods Collection is a small beginning, we are excited to offer quality “Made in the U.S.A” apparel for our customers.”

“We are working on making even more products in America as we identify new domestic manufacturing facilities that can meet our quality and environmental standards. As always, we are committed to offering our customers the best products at a great value. Guaranteed. Period.” said Chris Kolbe, Brand President, Lands' End.

Lands' End is a classic American lifestyle brand with a passion for quality, legendary service, real value and a simple two-word promise to stand behind everything it sells: Guaranteed. Period. Lands' End delivers timeless style for Men, Women, Kids and the Home.

Lands' End

Must ReadView All

President Donald Trump; Courtesy: White House

Textiles | On 24th Jan 2017

US sets ball rolling for withdrawal from TPP

President Donald Trump has set the ball rolling for withdrawal of the ...

Textiles | On 24th Jan 2017

Indian cotton consumption estimated at 290 lakh bales: CAI

The domestic consumption of cotton during the crop season 2016-17...

Stefano Gallucci (left), CEO, Santex Rimar Group, and Tamer Hasbay, President, Has Group; Courtesy: Santex Rimar

Textiles | On 24th Jan 2017

Santex Rimar to market all Has products globally

Italy based Santex Rimar Group has signed an agreement with Turkey...

Interviews View All

Saket Garg
Garg Corporation

The biggest challenge is lack of skilled workforce and competition from...

Anshul Sood
Oceedee

‘Indian footwear market is nascent and largely a trend follower’

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search