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Organic apparel brand Nuinani launches spring 2012 line
03
Apr '12
Nuinani, an organic apparel brand based out of Hawaii, has released its Spring 2012 Collection. The new line features hand-printed organic apparel for men, women, and children as well as hand-woven bags, hats, and jewelry from designers local to the islands.

All goods in the collection carry a message of sustainability and a hand-made approach. In addition to designing all artwork in-house, all pieces have been printed and assembled in Nuinani's Oahu studio.

Founded in the spring of 2011, Nuinani was conceived as a means to promote conscious living. In addition to utilizing only organic and recycled materials in its apparel, 5% of all sales go directly to worldwide aid organizations.

Nuinani is an independent clothing brand designed to inspire conscious action, creativity, and a passion for intentional living. Located in Hawaii, we share a mutual love of outdoor lifestyles and all things organic.

Nuinani was established in 2011 by brothers Adam and Ben Worrel. Drawing upon their backgrounds as artists and designers, the project was conceived as a means to bring a DIY spirit and craft-based approach to the creation of apparel.

Nuinani

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Courtesy: UN Department of Public Information

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