Home / Knowledge / News / Apparel/Garments / Lands' End launches Irish linen range for men
Lands' End launches Irish linen range for men
07
Apr '12
Lands' End brings men a new take on Old World quality with the launch of its new Irish Linen collection. Since the days of the Pharoahs, Irish Linen has been prized for its softness, elegance, strength and durability. The Lands' End collection features jackets, pants, shirts and ties created from fabric crafted by Baird McNutt, Ireland's premier linen experts. Shoppers can save 25 percent on the Irish Linen collection and other men's styles during the Button-down & Beyond event, now through April 10.

"Baird McNutt Irish Linen is made by craftsmen for whom the fabric is a passion, not just a product. That's something that we truly respect here at Lands' End," said Max Garbutt, men's divisional merchandise manager, Lands' End. "Linen's casual elegance makes it a perfect summer fabric. It keeps men cooler in the heat by absorbing and releasing moisture more quickly than cotton. Our Irish Linen collection offers men timeless, versatile style for all their summer occasions."

The Lands' End Irish Linen Collection features a two-button coat and pants in solids, as well as stunning glen plaid and herringbone patterns. The Irish Linen Shirts are available in a fresh palette of fresh pinks and cool blues with a button-down or cutaway collar, perfect with a full Windsor necktie knot. Complete the look with the Linen Necktie for.

For 100 years, Baird McNutt craftsmen have created Irish Linen steeped in tradition and excellence. Linen comes from long, golden fibers encased inside the woody stalks of flax plants. The fibers are so long–12" to 20"–that every step from harvest to weaving is a challenge. Extracting them takes months; which is why fine linen is so prized.

The basic steps for creating linen have changed little since ancient times: the flax is harvested, dried and then "retted"–which requires six weeks in the fields to dry repeatedly after absorbing dew and rain. With the last drying, the stalks and seeds are separated from the flax fibers. The fibers are then combed, spun into fabric and washed in peaty Irish waters for a gentle hand. The result is a soft, silky fabric unlike anything else in the world.

Lands' End is a classic American lifestyle brand with a passion for quality, legendary service, real value and a simple two-word promise to stand behind everything it sells: Guaranteed.

Lands' End


Must ReadView All

Textiles | On 20th Jul 2017

Provide safety net for cotton growers: Congress to Trump

A bipartisan Congressional coalition has called attention of...

Courtesy: ITMF

Textiles | On 20th Jul 2017

ITMF'17 themed on tech, trade, climate in disruptive times

The International Textile Manufacturers Federation (ITMF), an...

Textiles | On 20th Jul 2017

RIL’s Q1 FY18 petrochemicals revenue up 22.9% y-o-y

Reliance Industries Limited (RIL) has reported its financial...

Interviews View All

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Priyanka
Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X