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Soie offers must-haves in trendy yet eternal styles
Apr '12
Soie, the lingerie and apparel brand from the house of Ginza Industries has unveiled its new spring summer collection. Spearheading the movement for the fashion conscious generation of women, Soie offers a wide range of seasonal must-haves in trendy yet eternal styles. From dresses, tunics, jackets, t-shirts, leggings and pants to breath-taking lingerie, Soie has it all!

Glamour and sophistication go hand in hand with Soie's array of apparel. Most of the fabrics, trims, laces and elastics are custom made in-house so that Soie can ensure high comfort levels matched with superior quality. Added, the vibrant colours, delicate floral embroidery, pretty laces and airy fabrics are all guaranteed to make heads turn.

The innerwear range caters to uncompromising women who seek the perfect combination of quality, comfort and allure in their lingerie. Available in gorgeous jewel colours and in classic and seductive styles, the range is crafted to suit daily wear for exciting lifestyles.

All the components of the lingerie like the yarn, fabric, laces, trims, elastic and hooks are manufactured in-house, ensuring the highest quality possible.

Added, with a price tag that is sure to make your wallet happy, Soie will spoil you for choice. With lingerie sets starting from Rs.200 onwards upto Rs.1000, and tops and shirts (apparels) for Rs.800 onwards upto Rs.2000.

If that's not enough, Soie also offers hand bags that are classy yet well priced at Rs. 800 upto Rs.1800. With these gamuts of offerings, Soie is sure to keep you coming back for more!

Visit any of Soie's stores across India for an unparalleled shopping experience and rediscover yourself. Alternately, log on to Soie's website www.soie.in for the varied collection and designs at the comfort of pampering yourself from home. Now the most sensational fashion, combined with remarkable comfort and unmatched prices, is just a click away!

Founder of Soie, Ashok Sethia affirms, "They say that God is in the details and at Soie we have left no stone unturned to ensure that we provide the best styles and the highest quality possible. We created a niche for ourselves in USA and Europe and now we wish to focus our attention on India's new generation of active, successful women. Soie, like its root word - Silk - exudes style, grace and vibrancy. It is a woman's fondest dreams come true."

Certainly, Soie has shown that it is a force to be reckoned with, a brand at the forefront of fashion - today, tomorrow and forever. So take the Soie experience today and fall in love with yourself all over again.

Ginza Industries

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