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Flint & Tinder brings US-made premium men's innerwear
23
May '12
American men looking for a high-end innerwear that is made in their country would now have an additional option to select 'Flint and Tinder'.

Jake Bronstein, a New York City-based entrepreneur and FesslerUSA, an Orwigsburg Group garment making company, have collaborated to create premium men's innerwear that is made in America.

The new project is being funded by Kickstarter, known for funding the world's largest creative projects. With pledges for more than US$ 284,000, Flint and Tender is now all set to become the largest Kickstarter funded project in a fashion category.

The premium innerwear will be made from SUPIMA, a trademark for American grown Pima cotton, which has extremely long, silky fibres.

Initially, the Flint and Tinder innerwear will be available in four styles and seven different colours.

Flint and Tinder has already received 5,500 pre-orders for 27,000 pairs of innerwear. It plans to create one full-time job for every 1,000 pairs of innerwear sales per month.

Founded in 1900, FesslerUSA provides apparel design support services and custom production services to the private label fashion knitwear industry. The company has recently build a state-of-the-art, 20,000-square-foot, solar-powered garment manufacturing unit.

Jake Bronstein is best known for being one of the founding editors of the US edition of FHM Magazine.

Fibre2fashion News Desk - India

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