HerRoom & HisRoom announces annual Undie Award winners

05 Jun '12

5 min read

Results from the prestigious sixth annual Undie Awards are in! HerRoom and HisRoom, the online powerhouses for hers and his intimate apparel, are pleased to announce this year's Undie Awards winners, highlighting consumers' top picks of their favorite underwear fashions.

Over the past month, the Undie Awards received an overwhelming 40,000 votes from women and men of all shapes and sizes. The 2012 Undie Award winners reveal the most popular undergarments in the market today.

Voters selected their favorite bras, panties, and men's underwear, among other items, and had the chance to nominate their favorite brands not listed. The Undie Awards also features "select" winners in every category, chosen by HerRoom and HisRoom's knowledgeable expert staff. This year the Undie Awards introduced the "Undie Hall of Fame," which highlights popular undergarments from leading brands that have been acknowledged as an Undie award winner three times.

"The Undies are a great indicator of consumer trends in undergarment preferences and we're excited to celebrate the 2012 Undie Awards winners that exemplify what products are America's top picks this year," commented Tomima Edmark, lingerie expert and founder of HerRoom and HisRoom. “This year's Undie Award Winners share leading attributes including, fashion, fit, and functionality to look and feel great under your clothes."

Undie Awards Winners Available at HerRoom:

Favorite Overall Bra (Average): Wacoal Body by Wacoal T-Back Bra 65124. This Wacoal bra is an interesting winner because it has been on the market since 1997. Super lightweight and made in wicking Supplex fabric, this bra also has unique shear insets above the cups to increase its breathability. It's a favorite summer bra for every day wear and popular sports bra for low impact activities such as golf and yoga.

Favorite Overall Bra (Full Figure): Freya Deco Underwire Molded Plunge Bra 4234. This bra is perfect for the full-busted woman who wants seamless, smoothing cups. This is the ideal bra to wear under close-fitting clothes. As necklines dive lower and clothing becomes more form-fitting, a contour bra with a plunge center is essential. Additional features include an arched center panel to accommodate a high tummy and Powernet sides and back for support and breathability

Favorite Overall Panty: Olga Secret Hug Nylon Scoop Halfpant Panties 913. For the second time, this Olga halfpant is consumer's favorite overall panty. True comfort in simple nylon styling, clothing slips right over this smooth and sleek panty. The "scoop" center back seam keeps this panty seated while providing a natural look. The slightly high-cut leg openings lengthen legs for a sexy look. However, the highlight of this panty is its elegant stretch lace waistband that is lower rise than a brief so works under today's lower fashions. Not only pretty, but prevents digging and rolling for all day wear.

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