Home / Knowledge / News / Apparel/Garments / Canadian lingerie retailer plans expansion in UAE
Canadian lingerie retailer plans expansion in UAE
23
Jun '12
Eyeing vast growth potential in Gulf Emirates, Canada’s leading specialty lingerie retailer La Vie en Rose has announced expansion in the United Arab Emirates (UAE).
 
The company, which has recently established its presence in Georgia, is now also planning to expand in Kazakhstan, besides the UAE, during the current year.
 
The company will add seven boutiques to its existing network in the UAE and two in Kazakhstan by Fall 2012.
 
Catering to ladies in the age group of 25-45 years, the company, known as a bra specialist, also presents a range of lingerie, loungewear, sleepwear and swimwear that evoke confident sophistication, natural beauty and sensual passion. 
 
Company President and CEO François Roberge said besides penetration in new markets, their development strategy also aims at expanding in markets where they are already present and have an established clientele.
 
From 2004 to till date, the Montreal-based company has launched more than 55 international La Vie en Rose boutiques at various locations across nine countries.
 
With the recent launch of first La Vie en Rose boutique, Georgia joined the list of countries like UAE, Egypt, Jordan, Kazakhstan, Lebanon, Algeria and Saudi Arabia, where the company already has its presence.
 
La Vie en Rose, the firm that Mr. Roberge acquired in 1996, now operates over 155 boutiques in Canada, which includes three concept stores – La Vie en Rose Outlet, La Vie en Rose and La Vie en Rose Aqua. 
 

Fibre2fashion News Desk - India


Must ReadView All

Textiles | On 30th May 2016

Uttarakhand to launch new textile parks

The Uttarakhand government is setting up three textile parks in the...

Apparel/Garments | On 30th May 2016

Youngone Corp to invest in Ethiopia’s textile sector

Youngone Corporation, a South Korea based textile and footwear...

Courtesy: Lakshmi Machine Works

Textiles | On 30th May 2016

LMW’s net sales up 5.41% in Q4 ended March 31

Lakshmi Machine Works (LMW) posted a rise of 5.41 per cent in net...

Interviews View All

Binoy Ravjani
Hero's Fashion

What are the latest trends in hand block printing?

Shawn Honeycutt
Bolger & O'Hearn

Which chemicals are likely to dominate the sustainable textiles industry?...

Anvita Mehra
Confidential Couture

At what rate is the luxury products market growing in India? How are...

Steve Cole
Xerium Technologies

<b><i>Steve Cole of Xerium Technologies discusses the industry. Xerium is...

Paolo Ocleppo
Sandvik Hyperion

<b><i>Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion...

Larry L Kinn
Suominen Corporation

<b><i>Larry L Kinn, Senior Vice President - Operations Americas of...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Ritu Kumar
Label Ritu Kumar

"There are a lot of people wearing western clothes in India as well. But...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
May 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search