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RYU signs deal for first flagship store in Las Vegas
Jul '12
Respect Your Universe (RYU) Inc. is thrilled to announce the introduction of their first retail location. A lease agreement for the RYU Las Vegas flagship store has just been completed between RYU and The Shoppes at the Palazzo in Las Vegas, Nevada. Located in The Palazzo Resort-Hotel-Casino, The Shoppes at The Palazzo is one of the world's emporiums of style and a mecca for the fashion-forward, featuring dozens of premier luxury brands including Diane von Furstenberg, Chloé, Christian Louboutin, Salvatore Ferragamo, Fendi, Ralph Lauren and more.

Set to open in late September 2012, RYU's new retail store will be located between Michael Kors and Seven for All Mankind (and across from Burberry and Barney's New York). Design is currently underway by acclaimed architects, Skylab Architecture. With the release of the Men's 2012 Fall Collection and unveiling of the new Women's 2012 Fall Line set for July, RYU's retail location will have 120 styles (1500 skus) available from both the Men's and Women's Fall Lines in the store for customers including apparel and accessories.

"Las Vegas and The Shoppes at the Palazzo are a perfect fit for our first retail store. We intend to offer a premium shopping experience that serves as a true extension to brand. A modern space that will reflect the premium quality, performance, sustainability, craftsmanship and design of our apparel and products," said RYU CEO Christopher Martens.

Founded on the principles of respect, strength, honor and sustainability, and influenced by the dedication of the athlete to the ancient sport of Martial Arts, RYU's innovative premium apparel and product for both performance and lifestyle was created to inspire all athletes to achieve greatness. By producing products that are environmentally, and ethically, sound, all of RYU's apparel and products are comprised of up to 90% organic and recycled materials utilizing some of the best yarn and fabric suppliers in the world.

Through the creation of innovative apparel and products that have less of an impact on the environment, RYU's fabrics and technologies boast the attributes of Moisture Control Fabric (AIR Weave), Thermal Control Fabric (FIRE Weave), Weather Resistant Fabric (WIND Weave) and Eco-Friendly Fabric (TERRA Weave). RYU's authenticity in its apparel and products is also reflected in the design of each item containing one or more symbols from ancient Samurai iconography.

RYU is an official sponsor of the UFC and will be visible in various elements throughout the UFC events in 2012 including logo displays and live announcements during bouts along with television promotions and placement on the UFC website including their web store.

Respect Your Universe (RYU) Inc

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