Home / Knowledge / News / Apparel/Garments / Grand Targhee Resort to get uniforms from Outdoor Research
Grand Targhee Resort to get uniforms from Outdoor Research
21
Jul '12
Starting this fall, Outdoor Research, a leading, independent manufacturer of outdoor apparel and accessories, will provide uniforms for all winter and summer staff at western Wyoming’s Grand Targhee Resort.

Ski patrollers, ski instructors, snowcat guides, as well as staff in administration, lift operations and lodging, will all use Outdoor Research apparel, gloves and headwear as part of their Targhee uniform. In summer, operations staff leading hiking and mountain biking outings, along with on-site naturalists, will also use OR apparel.

Part of the appeal of working with a brand like Outdoor Research, given the wide range of activities summer and winter at Grand Targhee, was the breadth of its product line, said Ken Rider, director of marketing and sales at Grand Targhee Resort.

“Outdoor Research has really been growing its Sidecountry Collection in recent years, so that certainly made the brand appealing from the skiing side of things, but it also has the whole range of apparel and accessories for summer activities, and that’s a great match given the wide array of activities we offer here at Grand Targhee,” Rider said. “And, having a comprehensive uniform where you have your whole staff in one brand makes a lot of sense, especially when you’re dealing with two brands like these that are such a good match for each other.”

Rider said the collaboration will go beyond simply having staff in Outdoor Research gear. There will be a retail component, so that visitors at Targhee will be able to buy the Outdoor Research products they see staff using. As well, Targhee and Outdoor Research plan to collaborate on marketing initiatives with co-branded promotions.

Outdoor Research Director of Sales Dave Mahoney said Outdoor Research is proud to add Grand Targhee to the roster of North American resorts using Outdoor Research apparel for their uniform needs. OR has similar partnerships with Mt. Bachelor Resort in Oregon and Snoqualmie Pass Resort in Washington.

“Grand Targhee offers high-quality skiing in one of the most beautiful settings, which aligns perfectly with Outdoor Research’s commitment to build innovative product with beautiful aesthetics,” Mahoney said. “Grand Targhee offers an unbelievable area to test product and to further push the boundaries on what the Sidecountry product line represents to both Outdoor Research and Grand Targhee.”

Outdoor Research is Designed by Adventure. We provide Innovation and Inspiration for the Relentless Adventurer.

Grand Targhee Resort


Must ReadView All

Coats acquires yarn manufacturer Patrick Yarn Mill

Textiles | On 12th Dec 2017

Coats acquires yarn manufacturer Patrick Yarn Mill

Coats, the world’s leading industrial thread manufacturer, has...

India’s garment imports from Bangladesh up 56% post-GST

Apparel/Garments | On 12th Dec 2017

India’s garment imports from Bangladesh up 56% post-GST

India has imported $87.4 million worth of readymade garments from...

Courtesy: Badger Sportswear

Apparel/Garments | On 12th Dec 2017

Badger Sportswear acquires Alleson Athletic

Badger Sportswear, a leading manufacturer of athletic apparel and...

Interviews View All

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Subhashini Srinivasan
The S Studio

Ethnicwear market will see an upward trend if uniqueness and quality are...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search