Home / Knowledge / News / Apparel/Garments / Trunk Club launches limited-edition designer series
Trunk Club launches limited-edition designer series
22
Aug '12
Trunk Club -- the premiere online men's clothing service that provides personalized styling and hand-picked trunks of high-end clothes -- announced the launch of its Designer Series – collaboration between Trunk Club and some of its best-selling brands. Each limited-edition trunk in the series will feature a curated selection of items created exclusively for Trunk Club by a featured clothing label.

The series kicks off in mid-September with the Theory Designer Trunk which features ten essential pieces from the brand's fall/winter collection, including sweaters, shirts, jackets, trousers, and outerwear. Featuring the clean silhouettes, quality craftsmanship, and versatility Theory is known for, the collection of stand-alone pieces serves as the foundation for a sophisticated contemporary wardrobe.

"Theory is a perfect brand for the Trunk Club guy because it provides versatile and timeless pieces that can be worn to work or on the weekend, just as easily," said Jason Smith, Trunk Club VP of Product. "Beyond the clothes themselves, the Designer Series shows how strong our relationships are with our retail partners. We're excited to work with top brands to give our best customers an exclusive offering that we know they'll love."

As a follow up to the Theory partnership, Trunk Club is working with Swedish fine shirt maker Eton for the second trunk in the Designer Series. Available in October, the Eton trunk will showcase distinct, custom patterns -- available only to Trunk Club members -- on a collection of five shirts, two ties and a pocket square.

Each piece will be crafted from the finest yarns and use the same cutting edge weaving technology and unique finishing process that Eton has been known for since 1928. The collection of custom-patterned shirts includes dress and casual styles in a range of fabrics, including poplin, twill, and flanella. 

"It's great to work with partners who have truly unique ideas, those who break the mold so to speak, but do so in a quiet sort of way without a lot of fanfare," said Sebastian Dollinger, Head of Design at Eton.

"While building this exclusive collection for Trunk Club, I had this in mind: to create something truly unique for them, but still very much Eton. What we developed is a unique group of shirts that cover every occasion and add a spring to the wearer's step, but don't overpower an outfit."

Each collection in the Designer Series will be presented in a custom-designed trunk and will be available for a limited time in limited quantities. Plans for future Designer Series collections with other current and new brands are scheduled for 2013.

Trunk Club

Must ReadView All

Textiles | On 30th May 2017

CAI estimates 2016-17 cotton crop at 340.5 lakh bales

Cotton Association of India (CAI) has retained its earlier estimate...

Courtesy: World Bank/Claude Renault

Textiles | On 30th May 2017

India’s economic fundamentals remain strong: World Bank

India remains the fastest growing economy in the world – economic...

Courtesy: Dollar Industries

Apparel/Garments | On 30th May 2017

Dollar Industries registers Rs 906 cr turnover in FY17

Hosiery major Dollar Industries Limited registered a turnover of Rs...

Interviews View All

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search