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STADIA launches new Boise State apparel collection
Aug '12
Boise-based retailer and clothing label, STADIA, announces the release of its new Boise State collection. The officially licensed line of apparel features the bold graphics the STADIA brand is known for and the unique style that fans crave. With special nods to the blue turf, the state of Idaho and Boise State traditions, this high energy collection offers a stark contrast to traditional collegiate wear.

Now based out of Boise, the company felt it had a unique opportunity to deliver a collection that would resonate with the fan base and the community. "Boise State's story has been built on a unique personality that has attracted fans nationwide," said STADIA president Matt Brown. "We drew creative inspiration from Boise State's rise to national prominence, but we also wanted the collection to pay tribute to the school's rich history of success.”

Highlights from the collection include hand-drawn graphic tees, vintage inspired hoodies and classic flat bill caps. From the premium materials to the original graphic detail, each piece is designed to not only become a game day favorite but an instant wardrobe staple.


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