Home / Knowledge / News / Apparel/Garments / Italian apparel label to boost its presence in Middle East
Italian apparel label to boost its presence in Middle East
15
Oct '12
Looking at expanding its global presence, Italian vintage clothing label, Franklin & Marshall intends to increase the number of outlets in the Middle East from the existing three to up to 10, The Arabian Business quoted Giuseppe Albarelli, co-founder of Franklin & Marshall, as saying. 
 
The label, which has adopted its name from a US college, is now negotiating with several departmental outlets like Galeries Lafayette and House of Fraser, to enhance its presence in the Gulf market, Mr. Albarelli said.
 
He said Middle East is an attractive location for the brand for various reasons. While Europe is hit with financial crunch, Middle East remains to be an economically viable location for the brand, he added.
 
With around 50 percent of its population being under 30 years of age, Middle East consumers have a liking for Western brands, and also financial ability to purchase the same.
 
The firm, which clocked a turnover of about US$ 61 million during last year, operates three stores in Middle East including two in Dubai and one in Kuwait. It launched its third store in the GCC in Dubai Mall in association with the Kuwait-based Al Homaizi Group, this month itself.
 
The brand which is well-liked by European consumers in 15-30 age group for its vintage-college-style collection, exports around 90 percent of its products to Europe, Brazil, Asia and the Middle East, Mr. Albarelli said and added that the firm intends to grow the number of its outlets from existing 1,200 to 1,700 over next five years.
 
Franklin & Marshall was established in late 1990s by Albarelli and Andrea Pensiero, who drew inspiration from an old Franklin & Marshall top in a flea market in New York.
 
The company has entered into a licence agreement with the US college for using its name.
 

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 28th Apr 2017

Fix 5% GST rate for textile goods: Textile bodies

Uniform levy of 5 per cent Goods and Services Tax (GST) on all...

Textiles | On 28th Apr 2017

India lifts CVD imposed on Nepali Jute goods

The countervailing duty (CVD) that was imposed on Nepali jute...

Courtesy: Williamsburg Garment Company

Fashion | On 28th Apr 2017

'We have grown by staying small & maximising efforts'

The easiest way to go out of business is to be too big or expand too...

Interviews View All

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Jurgen Gauger
Spreadshirt

‘Buying crowdsourced or creative designs are much more appealing to the...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X