Home / Knowledge / News / Apparel/Garments / Oldest US apparel retailer set to enter Indian market
Oldest US apparel retailer set to enter Indian market
Oct '12
Brooks Brothers, the oldest US garment retailer, is all set to enter the Indian market, as the Indian Government has given a green signal in response to the firm’s application for setting up outlets in the country.
Foreign Investment Promotion Board, the foreign investment regulator in India, announced that it has cleared the proposal from the US luxury-apparel retailer.
Brooks Brothers, which has the distinction of introducing the first ready-to-wear suits in 1845, had announced a plan in June this year to establish a joint venture with Reliance Brands, owned by Mukesh Ambani of Reliance Industries.
The US firm was also the first to import the popular chequered madras fabric from the southern part of India to North America, way back in the 1920s.
Brooks Brothers is one of the few companies that have decided to penetrate the US$ 500-billion Indian retail market after the Government relaxed the norms for entry of foreign direct investment (FDI) in the country’s retail segment.
Founded in 1818 by Henry Sands Brooks as the first ready-to-wear fashion emporium in the US, over time Brooks Brothers has become an institution that has shaped the American style of dress through fashion innovation, fine quality, personal service, and exceptional value in its products.

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 24th Oct 2016

Baba Ramdev’s Patanjali to enter textile manufacturing

Patanjali Ayurved, an enterprise initiated by yoga guru Baba Ramdev,...

Textiles | On 24th Oct 2016

German technology to help in energy saving in textiles

German technology can play a major role making the environment...

Courtesy: Trupik

Apparel/Garments | On 24th Oct 2016

Virtual 3D fitting rooms revolutionising online shopping

Virtual fitting rooms meant to bridge the gap between e-commerce...

Interviews View All

Sanjay Yagnik
Maa Tex Speciality

‘We suggest reducing dosage of sizing chemicals to reduce sludge...

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Amrit Sethia

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Igor Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search