Home / Knowledge / News / Apparel/Garments / Blackberrys strikes heart of Delhi with new fashion store
Blackberrys strikes heart of Delhi with new fashion store
23
Oct '12
Blackberrys, India’s leading brand for men’s casual and formal wear has added another fashion lay up in Connaught Place, Delhi’s most heritage shopping hub situated in the heart of the city. After being settled with 17 successfully running stores in Delhi & NCR, Blackberrys reaches out to gentlemen to fulfill their desire for style.

With its varied collection of jackets, shirts, trousers, accessories and now t-shirts too, it is renowned to be the one-stop spot to complete a man’s wardrobe. With a regular check on the style radar, Blackberrys’ caters from high street to luxury with their wide price range. The brand has gone beyond formals and ventured into a new arena of styling men sharply, rightly stated by their tagline ‘Go Sharp’.

The exclusive Blackberrys store with a façade of 20’ ft and a carpet area of 1800 sq. ft spreads across two wide floors spelling of grandeur, class, sophistication and enduring a welcoming atmosphere to shoppers. The opening of the 2nd store in CP, inner circle showcases the leap to the leagues of global brand with the brand’s third store already operational in E-Block.

The store has distinct elements to highlight the products creating a unique signature style symbolizing the tag of being Sharp. With a lacquered glossy modular interior carrying  a lifestyle look , linear design elements , muted tones and glossy finishes this new store invites you to an all new world of fashion and sharp dressing. The store is impeccably personified, yet will live up to customers imagination in one go.  The stunning ensembles and linear display leaves the customer with a mind boggling feel and touch of the brand like a bird’s eye view. You will undoubtedly have a wide opened mouth giving you that WOW factor as you enter the store.

Quoting on the interiors, Mr. Sunil Goklani, VP – Retail, Blackberrys states, “The brief of the project was very clear – to make an international store for formal men’s wear brand and make it SHARP.”

The most important strategy while designing the elements was the mix and match of different materials and designs to strike a glamorous presentation. Basically in all creating a signature style what Blackberrys is well known for.

A store is not complete without the people in it and Blackberrys has been known for its friendly and demonstrative attitude.  It gives you a VIP feel with it’s store managers and attendants are always there to help you at just a look. The in-house stylists not only help you put together the best look but also make it easier to shop and pick up the right merchandise. With the striking store interior, warm and well trained staff, Blackberrys promises to deliver a shopping experience to the customer filled with fun and enrichment.

Completing 20 years of redefining fashion and lifestyle in India with their innovative creations, Blackberrys - the lifestyle brand was born in 1991 with the philosophy of quality first.

Blackberrys


Must ReadView All

Indian govt approves special package for leather, footwear

Textiles | On 16th Dec 2017

Indian govt approves special package for leather, footwear

The Union Cabinet chaired by PM Narendra Modi has approved a special...

EU parliament resolution calls for Cambodia sanctions

Apparel/Garments | On 16th Dec 2017

EU parliament resolution calls for Cambodia sanctions

Following the ongoing crackdown in Cambodia on the opposition and...

Affordable prices to be hit if US pulls out of NAFTA: NRF

Apparel/Garments | On 16th Dec 2017

Affordable prices to be hit if US pulls out of NAFTA: NRF

US retailers’ ability to offer consumers quality products at...

Interviews View All

Subhashini Srinivasan
The S Studio

Ethnicwear market will see an upward trend if uniqueness and quality are...

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Mohammad Mamun Ar Rashid
UL VS Bangladesh Ltd

Productivity, creativity and innovation play a vital role in the growth of ...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.1%
No
13.8%
Skip
18.1%

Total Votes: 94

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.8%
No
29.8%
Skip
7.4%

Total Votes: 94

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
9.6%
Skip
3.2%

Total Votes: 94

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.9%
No
8.5%
Skip
9.6%

Total Votes: 94


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search