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Performance Forum brings hottest trends for Winter 2014/15

02 Nov '12
2 min read

In this round of the Performance Days, nine tables plus the Performance Gate present the key innovations in the collections for winter 2014/15 as well as the updates for summer 2014. This means the latest trends in functional fabrics can be seen here before they are displayed anywhere else! 

In our efforts to keep pace with constantly evolving currents and trends, we have revised the exhibit sections at the forum tables for the current round. For example, the theme of "Lightweight" now has its own table, which reflects the importance of this segment for the market.
 
In the previous rounds, the lightest functional fabrics were placed together with shirts and bottomweights. Now, since the lightweights have achieved such significance in the market, there are 24 different fabrics exhibited on a separate platform. Another first for this round is the presentation of accessories. They are displayed this round at the Performance Gate, where they can be vividly highlighted.
 
The innovations, i.e., the truly outstanding new developments in the world of fabrics, are also highlighted to a much greater extent this round. Extraordinary materials of every category are now exhibited on the corresponding tables in order to provide visitors with a still sharper view of the trends within the individual categories. These fabrics are marked with a new “innovation button” and each is accompanied by a short text that provides information about the special features of the material exhibited. But there is also more information available for all the other fabrics than in previous trade fairs: QR codes enable a digital data sheet to be retrieved for each fabric which provides all of its technical specifications (see p. 1) this round. In this way, every expert visitor can create their own customized library of the fabrics of particular interest! 
 
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