"PacSun is all about great brands and on-trend merchandising that align with the creativity, diversity and optimism that makes the California lifestyle so unique," said Gary Schoenfeld, CEO of PacSun. "Kendall and Kylie represent all of these unique characteristics and will be an exciting addition to the women's side of our business."
The first items in the "Kendall and Kylie" line will include chambray button downs, chiffon tops, high waisted shorts, denim, graphic tees, dresses, jackets, bandeaus and scarves, all showcasing the casual-yet-chic sensibility of the Jenner sisters. The "Kendall and Kylie" line will range in price from $24.50 to $79.50 and will be available online as well as in stores across the country.
"Fashion has always been such an important part of our lives, and we are so excited for the opportunity to collaborate with a California-based brand that shares our style and California spirit with everyone," said Kendall Jenner. "Designing every piece of our first collection has been a really exciting creative challenge, and we're so pleased with the final product that will be available only in PacSun stores," added Kylie Jenner.
"Kendall and Kylie," exclusively at PacSun, is the result of a collaboration that also includes Majestic Inc. With current licenses including Heidi Klum for New Balance and the House of Harlow 1960 line by Nicole Richie, the Jenner agreement constitutes a new foray for Majestic Inc. into fashion for young women.
Pacific Sunwear of California, Inc. and its subsidiaries is a leading specialty retailer rooted in the action sports, fashion and music influences of the California lifestyle.
Pacific Sunwear of California Inc.
Textiles | On 30th Sep 2016
South Indian textile mills, primarily those in Tamil Nadu are looking ...
Textiles | On 29th Sep 2016
The Cotton Association of India (CAI) has estimated cotton crop for...
Indo Count Retail Ventures
Biovation II LLC
Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...
InvestKonsult Sweden AB
Investkonsult Sweden AB has been buying and selling second-hand textile...
Coating at a fibre level is a practice not usually seen in the...
Apparel/Garments | On 29th Sep 2016