Home / Knowledge / News / Apparel/Garments / Thai lingerie maker Jintana ties up with Japanese firm
Thai lingerie maker Jintana ties up with Japanese firm
01
Dec '12
Eyeing penetration in the Japanese market, Thai lingerie producer and distributor Jintana Intertrade has entered into a Bt 1.1 billion five-year partnership deal with Sumikin Bussan Corporation, Thailand’s The Nation reported.
 
Vichai Thanalongkorn, Chief Executive Officer (CEO) of Jintana Intertrade and Mitsunori Okada, President of Sumikin Bussan inked the deal on behalf of their respective organizations.
 
Pursuant to the deal, January 2013 onwards, Jintana would provide machines, material and support services to Sumikin Bussan to set up operations in Japan. 
 
Upon commencement of Japanese operations, Jintana would each year produce about two million lingerie pieces there, and would also generate around 400 jobs, Mr. Vichai said.
 
Savitee Thanalongkorn, Vice President, Jintana, said Jintana has its presence in the lingerie space for over five decades and has established itself as a leader in the Thai lingerie market for several years and is now eyeing further expansion in the Asian markets. 
 
The company presently operates two plants in Thailand – one in Nakhon Ratchasima and other in Nakhon Pathom province – and seven shops in Myanmar, particularly in Mandalay, Nay Pyi Taw and Yangon, and intends to launch 20 new outlets in near future.
 
The company foresees its market share in the Bt 12 billion Thai lingerie market growing by 10 percent annually, with 25 percent of this being in the basic brassiere segment. 
 
Further, as the company intends to generate US$ 10 million or Bt 307 million worth of revenues from Asian markets, it is also looking forward to expand in the Malaysian and UAE markets.
 
Next year onwards, the company would also focus on promotions aimed at brand building activities.
 
Sumikin Bussan procures the most suitable materials from around the world and makes use of sewing centres across Japan, China, and ASEAN countries to supply high-quality textile products.
 
The company offers total solutions from materials development to product planning, production, and distribution in the areas of womenswear, men's clothing, functional clothing, and home fashion, centering on its OEM production business for apparel makers.
 

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 24th Sep 2016

GST Council sets exemption limit at Rs 20 lakh

The GST Council has decided to exempt businesses from the Goods and...

Apparel/Garments | On 24th Sep 2016

DGFT adds new service providers in EPCG scheme

Providing great relief to the job working units in garment clusters...

Apparel/Garments | On 24th Sep 2016

Niti Aayog kicks off Indian ecommerce policy review

A Niti Aayog committee set up for the purpose, held deliberations...

Interviews View All

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
September 2016

September 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search