Home / Knowledge / News / Apparel/Garments / New Era unveils light weight & moisture wicking caps
New Era unveils light weight & moisture wicking caps
12
Feb '13
New Era, the official on-field cap for Major League Baseball (MLB), announced the launch of the Diamond Era 59FIFTY, the brand-new Authentic Collection cap that will be worn by all MLB clubs starting with the 2013 Spring Training season.  The MLB Diamond Era 59FIFTY marks the next evolution of the baseball cap and will usher in a new chapter for sport performance and fashion. The collection will be available for purchase on MLB.com and at Spring Training sites on February 22, 2013.

The Diamond Era 59FIFTY introduces a new level of performance headwear to Major League clubs.  Diamond Era incorporates new NE TECH performance technology ultimately providing players with revolutionary light weight, moisture wicking caps.  Also, the Diamond Era 59FIFTY features different logos and/or color combinations worn by MLB clubs, ultimately providing fans with exciting new looks for their favorite club.

Fans can expect to see the Diamond Era 59FIFTY throughout the entire baseball season, starting with Spring Training and during Batting Practice.

"New Era continues to raise the bar in performance headwear and we are excited to introduce the Diamond Era Collection as our most innovative product offering yet," said Todd Sokolowski, Sr. Director of On-Field Product for New Era. "We've already received great feedback and we're all eager to share the collection with baseball fans everywhere."

"Many of these new caps feature popular designs that will be appearing on an on-field cap for the first time ever, so we expect them to be well-received by fans," said Ryan Samuelson , Director of Licensing for Major League Baseball. "The caps will also be more popular among players due to the advanced technology and increased moisture wicking."

Always at the forefront of innovation, the 59FIFTY is infused with the latest NE TECH materials to keep players cool and dry on the field of play.  Made with a new state-of-the art performance diamond print fabric, the first-class Diamond Era 59FIFTY is lighter for increased breathability.  The premier cap also features SOLAREA, 50+ UV protection that helps deflect the sun's unforgiving rays and COOLERA technology that wicks away sweat to keep players comfortable and dry, allowing them to focus on optimal performance.

ABOUT NEW ERA

New Era is an international lifestyle brand with an authentic sports heritage that dates back over 90 years. Best known for being the official on-field cap for Major League Baseball and the National Football League, New Era is the brand of choice not only for its headwear collection, but also for its accessories and apparel lines for men, women and youth.

The brand is worn as a symbol of self-expression by athletes, artists and some of the most interesting people around the globe. New Era encourages people to "FLY YOUR OWN FLAG" - to truly express their personal style and individuality through its products. The Company is headquartered in Buffalo, N.Y. and operates facilities in Canada, Europe, Brazil, Japan and Hong Kong.

New Era


Must ReadView All

ITC, ICS tie up to help Moroccan textile value chain

Textiles | On 21st Apr 2018

ITC, ICS tie up to help Moroccan textile value chain

The International Trade Centre (ITC) has partnered with ICS, which...

Bangladesh garment manufacturers call for fair pricing

Apparel/Garments | On 21st Apr 2018

Bangladesh garment manufacturers call for fair pricing

Bangladesh garment manufacturers want a ‘commensurate adjustment’ by...

Pak ministry proposes extension to PM package for 2018-19

Textiles | On 21st Apr 2018

Pak ministry proposes extension to PM package for 2018-19

Pakistani textile ministry has reportedly proposed extending the...

Interviews View All

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search