Home / Knowledge / News / Apparel/Garments / Weatherproof partners United for premium legwear line
Weatherproof partners United for premium legwear line
11
Mar '13
Weatherproof and United Legwear Company, LLC, announced a new licensing agreement to produce legwear and accessories in the United States.

The legwear line, set to roll out for Fall/Holiday 2013, will be an extensive, premium legwear line for men, women, and children that include many silhouettes and fabrications, from wool blend crews to performance/lifestyle socks. Weatherproof legwear will be sold in better department stores such as Macy's, Dillard's, Lord & Taylor, Bloomingdale's, Nordstrom, Belk, Von Maur, and more.

Additional licensed marks for the legwear line include Weatherproof, Weatherproof Vintage and 32 Degrees Weatherproof.

"Legwear is a natural extension of Weatherproof's existing product lines," said Eliot Peyser, Chief Executive Officer of Weatherproof.  Given United Legwear's excellent reputation for top quality products and their power of distribution, partnering with ULC was an easy decision," Peyser added. "We expect a great response at retail."

Isaac E. Ash , President and CEO of United Legwear Co., explained the appeal of the Weatherproof brand to his product portfolio: "Weatherproof is an iconic brand that fits a profile we've been looking for: a strong brand that allows us to incorporate many technical properties and performance elements available now," he said. 

"Plus, there's a void in the market for high-quality, everyday socks that provide comfort, wick away moisture and offer temperature control. Our Weatherproof products will bring the kind of legwear that's normally found in high-end specialty stores to a wider distribution," Ash added.

About Weatherproof

Weatherproof, a leading apparel manufacturer, is a division of David Peyser Sportswear. The company's value driven tradition has helped forge incomparable relationships with retailers and consumers. Weatherproof has flourished into a branded label with divisions catering to diverse lifestyles.

About United Legwear

Founded in 1998 by Isaac E. Ash, United Legwear Company, LLC is a global manufacturer and distributor of socks and bodywear and has established itself as one of the leading resources in the industry. From infants and toddlers to teens and adults, the company offers a full range of products that address the functional and fashion needs of consumers. United Legwear always strives to remain true to innovation, quality and integrity.

Weatherproof


Must ReadView All

Indian govt approves special package for leather, footwear

Textiles | On 16th Dec 2017

Indian govt approves special package for leather, footwear

The Union Cabinet chaired by PM Narendra Modi has approved a special...

EU parliament resolution calls for Cambodia sanctions

Apparel/Garments | On 16th Dec 2017

EU parliament resolution calls for Cambodia sanctions

Following the ongoing crackdown in Cambodia on the opposition and...

Affordable prices to be hit if US pulls out of NAFTA: NRF

Apparel/Garments | On 16th Dec 2017

Affordable prices to be hit if US pulls out of NAFTA: NRF

US retailers’ ability to offer consumers quality products at...

Interviews View All

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search