Home / Knowledge / News / Apparel/Garments / Dickies adds workwear solutions to online store
Dickies adds workwear solutions to online store
12
Mar '13
Leading global work wear brand Dickies announces the launch of the Uniform Builder, the first online tool that enables workers to coordinate work uniforms from a variety of tops and bottoms.

Uniform Builder provides customers the opportunity to pair different combinations of tops and bottoms and view the complete ensemble with options to customize by color and size. Each product in Uniform Builder is accompanied by a brief video highlighting product attributes – such as the cut, fit, durability, stain-resistance and breathability – to further ease the selection process.

"Dickies is dedicated to providing solutions for America's workforce," says Matthew McCartin , head of marketing for Williamson-Dickie Mfg. Co. "We are pleased to launch an innovative work wear tool that allows workers to customize their selections and best meet their personal needs."

Dickies strive to provide workers with an intuitive and hassle-free shopping experience. Offering hundreds of uniform combinations for men and women, the Uniform Builder technology brings a level of personalized service unmatched among competitors.

About Williamson-Dickie Mfg. Co.

Williamson-Dickie Mfg. Co. is the world's leading provider of authentic work apparel, specializing in innovative performance workwear since 1922. The company offers premium quality products at an unmatched value across a vast assortment of apparel, footwear, and licensed goods in more than 100 countries. Williamson-Dickie operates through wholly-owned affiliates in the United States, Canada, Mexico, Europe, China, Japan and the Middle East; exclusive licensees and distributors in Africa and the Asia Pacific region; and under the Dickies, Workrite, Kodiak and Terra brands. 

Dickies

Must ReadView All

Textiles | On 22nd May 2017

GST to be biggest achievement of Modi govt: ASSOCHAM

Goods and Services Tax (GST) which is near a roll-out would be the...

Textiles | On 22nd May 2017

Maintaining NAFTA benefits is crucial: Cotton council

The US must remain a participant in a vibrant North American Free...

Apparel/Garments | On 22nd May 2017

Retailers ask Congress not to go for consumption tax

The National Retail Federation has asked US Congress to focus on...

Interviews View All

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search