Home / Knowledge / News / Apparel/Garments / High-street fashion retailer Splash turns 20
High-street fashion retailer Splash turns 20
21
Mar '13
Mr Raza Beig
Mr Raza Beig
Celebrating high street fashion, style and hallmark events, Splash the Region’s most popular high-street retailer turns 20 on 21st of March. Born in the UAE with a single store, the brand’s journey has spanned 12 countries with over 200 stores and is all set to celebrate these two stylish decades with a series of fun and fabulous activities continuing throughout the year.

Kicking off the celebrations in glamorous style the brand has partnered with BMW to offer an eye catching GCC, Jordan & Egypt wide promotion which comes loaded with 20, 520i Executive 2013 model BMWs over a 45 day period, at a minimum spend of AED 150. Alongside the BMW partnership, each week lucky shoppers can also win gifts, like Apple Laptops, 32" LED TVs, iPads, iPhone 5’s and Samsung Note II, all in the denominations of 20.

Speaking on the brand turning 20, Raza Beig, CEO, Splash & ICONIC, said “2013 is a testament to how hard-work and determination make dreams come true and the entire team is proud of this achievement. Over the past two decades Splash has launched some of the Region’s first, in terms of massive and most sought after, fashion shows, three Limited Edition calendars, campaigns that have used technology like 3D to Ogle It, brands like Being Human and ELLE, to award winning strategies across various business verticals.”

“Our 20th birthday will be a yearlong celebration packed with an exciting calendar of activities and elements that will include both internal and external consumers. We are kick starting the merriment by hosting a party for all the Splash employees including the store staff at Rixos, Palm Jumeirah followed by Retail Employees Day (R.E.D) on March 21st. Next in line, is the partnership with BMW where we are launching the ‘20 BMW's to be Won’ promo in a bid to reaffirm our commitment towards our customers and thank them for their continued love and support.”

Earlier in the year, Splash launched the Emblem Design contest calling entries to create a 20 year logo that received an overwhelming response. The winner walked away with prize money of AED 5000 and the logo is being featured on all brand collateral for the coming year.

Adding to the buzz, the brand is all set to roll out an exciting array of activities that will run all year around. These will include a Fashion Parade at Mall of the Emirates in the month of April and this is generating a lot of excitement. Other activities will include makeovers and photo-shoots, quirky contests for our social media enthusiasts, a customized design contest for our younger audiences who have a passion for fashion and much more.

So join us as we celebrate fashionably and head down to the nearest Splash store starting March 21st  and be a part of the ‘20 BMW’s to be Won’.  Driven by rewards, shopping and entertainment the 20 year celebrations at your favorite high street retailer have just begun.

Landmark Group

Must ReadView All

Apparel/Garments | On 23rd Feb 2017

NAFTA renegotiation puts Mexico-US jeans trade at risk

The almost imminent renegotiation of the North America Free Trade...

Rick Helfenbein (left), president and CEO of AAFA, with Juan Estrada, chief of party, Hub; Courtesy: Hub

Apparel/Garments | On 23rd Feb 2017

AAFA inks agreement for best manufacturing in East Africa

The American Apparel & Footwear Association (AAFA) has entered into a ...

Mango vice-chairman and member of the board of directors Daniel Lopez (L) with Ananth Narayanan, CEO, Myntra & Jabong. Courtesy: Myntra

Apparel/Garments | On 23rd Feb 2017

Mango awards distribution & management rights to Myntra

Mango, the Spanish fast fashion brand, has awarded its master...

Interviews View All

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search