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China will need more number of mass & middle-class apparel
Apr '13
The demand for apparels in the mass and middle market would grow in China over the next few years, according to Chen Dapeng, executive vice president of the China National Garment Association.
Addressing a press conference at the recently concluded China International Clothing & Accessories Fair (CHIC 2013) held in Beijing, Mr. Dapeng said the market in China is highly fragmented and only a small group of consumers buy luxury products. 
He said there are about 200 million people in China who currently belong to the middle class, which is growing due to poor people stepping up on the economic ladder, resulting in the creation of a big market for mass and middle class apparel brands.
Moreover, Mr. Dapeng predicted a rise in the sales of denim and casualwear, including outdoor wear, as the concept of dressing in China is changing and less formal wear is being preferred.
The 21st edition of CHIC witnessed participation over 1,000 men’s, women’s and kidswear firms from 21 countries, including South Korea, France, Germany and Italy.

Fibre2fashion News Desk - China

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