Home / Knowledge / News / Apparel/Garments / German apparel firms debut at CHIC 2013
German apparel firms debut at CHIC 2013
Apr '13
About 26 German apparel firms made their debut at the recently concluded China International Clothing and Accessories Fair (CHIC 2013) with their distinctive colours and design, as well as German quality assurance.
While showcasing their products and brand images at the German pavilion, the exhibiting companies also observed the demand and responses to their products from the Chinese buyers.
Owing to several years of stagnation, German textile and apparel industry today mostly comprises small and medium enterprises. 
For example, Monari employs only 215 people, which is generally attributed to high-level of development of German textile machinery. In today’s world market, ‘Made in Germany’ textiles and apparels have become synonymous with quality and credibility.
At CHIC 2013, Frank Henke Fashion Company for the first time launched its high-end brand Blacky Dress, meant for independent women. The apparel designs make heavy use of wool and leather.
Frank Henke’s CEO Markus Dejori said German design was unique and was different from Italian and French clothing styles.
The company develops about 500 new designs and styles every quarter and the CEO believes that designs are never repeated.
German Garment Industry Association president Thomas Rasch said German clothing was in tune with consumer demand and comes with quality assurance and fit.
Hence, even under the backdrop of the European sovereign debt crisis, German apparel industry sales reached € 12 billion in 2012 and the average sales of German clothing firms grew by over two percent year-on-year.
As per a survey of 340 member companies conducted by the German Garment Industry Association, the German garment sector is expected to witness a 2.7 percent year-on-year growth in sales in 2013.

Fibre2fashion News Desk - China

Must ReadView All

Courtesy: Hela Clothing

Apparel/Garments | On 18th Jun 2018

Hela's latest label revolves around underwear, sleepwear

The latest collection of Sri Lanka’s Hela Clothing is revolves mostly ...

Digital textile printing sector to grow by 20% by 2020

Textiles | On 18th Jun 2018

Digital textile printing sector to grow by 20% by 2020

The digital textile printing sector is expected to have a compound...

Kenya levies higher duties on mitumba import

Apparel/Garments | On 18th Jun 2018

Kenya levies higher duties on mitumba import

Kenya’s treasury secretary Henry Rotich recently raised the duty on...

Interviews View All

C Kamatchisundaram

ITME is an occasion not only to receive new leads but also to work on...

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Top executives
Textile industry

Overall, Union budget 2018-19 is very balanced

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Eric Scholler

The Indian market has huge potential in technical textiles, and by far,...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Divvya and Nidhhi Gambhir

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search